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Director - Market Access and Public Affairs Execution

Novo Nordisk
Plainsboro, NJ, US, United Statesfull_timeVerifiedPosted 24 Jun 2024

About the role

About the Department                                                                                                                                                   

Novo Nordisk’s Market Access and Public Affairs team engages diverse stakeholders across political and healthcare landscapes to forge solutions that drive patient access to innovative products.  We strive to deliver the best possible outcomes for patients with diabetes, obesity, growth hormone deficiencies and rare bleeding disorders through mutual wins for both Novo Nordisk and our Market Access customers.  Our passion for helping people live better lives and our award-winning product pipeline can only be as effective as our ability to provide life-changing information to healthcare providers, key stakeholders and policymakers. Our Market Access and Public Affairs professionals ensure that the latest therapies and products reach the people who need them most, by creating an environment where innovation and chronic disease management drive optimal health outcomes. Are you ready to realize your potential?

 

The Position

Responsible for the development, execution and delivery of market access operations (Strategic Actions/IC Plan development, Account Targeting, Formulary validations and notifications, etc.) for Area and National Accounts Teams. Responsible for partnering closely with account managers, Market Access Franchise Teams, Market Access Insights and Sales execution leads to develop and execute pull-through strategies for Market Access wins. Works closely with franchise teams' pricing and value communication leads to develop and execute tailored messaging and tactics for NNI's largest payers. Subject Matter Expert in the functionality and application of all field-based systems (Veeva, Connex, MAC and IC Portal). Closely monitors the market access landscape to identify trends, business opportunities and new customers to engage in order to support the organization's long-term aspirations.

 

Relationships

Reports directly to the Sr. Director, Planning, Execution & Operations, with a strong dotted line to the VPs of National and Area Accounts. Responsible for leading MAPA Execution Team, which is responsible for supporting the National and Area Accounts Teams. Works closely with all MAPA Teams, Sales, Commercial Strategy and Marketing, Medical, Trade, Finance, Legal and other relevant stakeholders.

 

Essential Functions

  • Business planning & execution:
    • Develop complimentary target lists and call plans to ensure a coordinated and synergistic MAPA approach to market development and stakeholder engagement
    • Leads the planning and execution of National and Area Accounts meetings and conferences with VPs, Directors and other pertinent team members
    • Drive the execution of formulary wins with sales partners by ensuring clear communication of the business opportunity, assisting with tactics for implementation and ensuring availability of all necessary data and tools
    • Maximize the return on investment of Market Access Execution initiatives by tracking progress of market share and volume changes on impacted geographies
    • Assist National and Area Accounts Leadership in ensuring their teams have the tools and support necessary to be Business Consultants to their internal and external stakeholders
    • Partner closely with the Franchise Teams and MBU to understand TA strategies and execute via the field team’s Incentive Compensation Plans and target lists
  • Data analysis:
    • Work closely with Sales execution leads to identify areas of over/under performance and develop recommendations to address performance gaps
    • Ensure National and Area Accounts Leadership have the required tools to measure their team’s progress against strategic actions and calibrate performance during the mid and year-end cycles
    • Serve as a liaison between MAPA home office and field teams to ensure requests of the National and Area Accounts teams are clearly articulated and result in output that satisfies the request
    • Partner with secondary data providers and monitor relevant

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Company

Novo Nordisk

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