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Director of Engineering, Guest Identity & Personalization

Vail Resorts
Broomfield, United Statesfull_timeVerifiedPosted 6 Feb 2026
💰 $180,000/yr($165,000/yr$180,000/yr)

About the role

 

Create Your Experience of a Lifetime!

 

Come work and play in the mountains!  Whether it’s your first-time seeing snow or you were born on the slopes, joining our team means discovering (or re-discovering!) a passion for the outdoors while building lifelong connections with teammates and guests from around the world.

 

With 40+ resorts across 3 continents, you can join our team for a season or stay to build a career. From day one, you'll receive some of the highest compensation rates in the industry, free Epic pass(es) along with free ski and snowboard lessons, 40% retail discounts, the chance to grow through Epic Service - our leading training and development experience, and wellness benefits to fuel your success.

 

Candidates for year-round positions are reviewed on a rolling basis. Applications will be accepted up to 90 days after the posting date, or until the position is filled (whichever is first).
 

Job Benefits

  • Ski/Mountain Perks! Free passes for employees, employee discounted lift tickets for friends and family AND free ski lessons 
  • MORE employee discounts on lodging, food, gear, and mountain shuttles
  • 401(k) Retirement Plan 
  • Employee Assistance Program
  • Excellent training and professional development
  • Referral Program
     

Full Time roles are eligible for the above, plus:

  • Health Insurance; Medical Insurance, Dental Insurance, and Vision Insurance plans (for eligible seasonal employees after working 500 hours)
  • Free ski passes for dependents
  • Critical Illness and Accident plans

 

Job Summary:

We are looking for a visionary Director of Engineering to lead our Guest Identity & Personalization capabilities. This role is at the center of everything we do within the Guest Experience Technology team, and is responsible for bridging the gap between complex data architecture and seamless, high-impact guest experiences. You will lead an engineering organization dedicated to building and evolving the inner workings of our marketing engine, ensuring we know exactly who our guests are and how to talk to them across every single touchpoint. In addition to developing and enhancing the tooling, you and team are responsible for ensuring the technology and tooling supports the needs of the business and our key partners in the marketing organization.

 

Job Specifications:

  • Starting Wage: $165,000 - $180,000 + annual bonus + equity  
  • Employment Type: Year Round  
  • Shift Type: Full Time hours available 
  • Minimum Age: At least 18 years of age  
  • Housing Availability: No 
 

Job Responsibilities:

As the leader of this domain, you will oversee the development and ownership of a sophisticated MarTech ecosystem:

  • Identity Resolution & Guest Data: Direct the strategy for unifying disparate guest data points into a single, persistent identity. You’ll ensure identity resolution is robust, privacy-compliant, and accessible across all guest-facing channels.
  • MarTech Innovation: Lead the technical roadmap for our Customer Data Platform (CDP), Content Management System (CMS), and Digital Asset Management (DAM). You will ensure these platforms are not just operational, but integrated and cutting-edge.
  • Empowering Marketers: Oversee the creation of internal tools and intuitive interfaces. Your goal is to democratize data, allowing our marketing talent to orchestrate, personalize, and measure campaigns without needing a ticket for every change.
  • Omni-channel Orchestration: Drive the "irrigation" of personalized data. You will build the custom integrations and interfaces required to flow guest insights into any channel (email, web, app, or in-resort) for real-time, relevant messaging.
  • Team Leadership: Mentor and scale a high-performing engineering team, fostering a culture of technical excellence, rapid experimentation, and guest-centric thinking.


What You’ll Bring:

  • Engineering Excellence:

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Company

Vail Resorts

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