Jobs and Careers

Sr. Digital Marketing Specialist

Newport Beach, United Statesfull_timeVerifiedPosted 2 Jun 2026

💰 $120,000/yr($96,000/yr – $120,000/yr)

About the role

Evolus (NASDAQ: EOLS) is a performance beauty company with a customer-centric approach focused on delivering breakthrough products. We are seeking an experienced and driven Sr. Digital Marketing Specialist to join our Marketing Team reporting to Director of Omnichannel Marketing. The ideal candidate is a data-driven and story-telling individual who can turn web, email and SMS marketing campaigns into predictable drivers of customer engagement, conversion and retention. This role will be responsible for developing and optimizing journeys and collaborating with brand marketing and creative to develop compelling lifecycle campaigns that generate revenue across the customer journey.

If you join our team, you will be working on some of the most exciting opportunities and challenges we face, with a team that values growth, recognition, and camaraderie. If you are looking for an opportunity to exhibit your knowledge and technical abilities in a unique environment, then look no further! In this role, you will be challenged to drive the success of Evolus in an effort to build a brand like no other.

Essential duties and responsibilities where you'll make the biggest impact…

Segmentation, Targeting & Journey Mapping:

Define and maintain audience segmentation strategies based on user behavior, lifecycle stage, and engagement data.
Develop journey maps for lifecycle campaigns and collaborate with digital enablement to implement automated customer journeys (welcome series, nurture campaigns, retention flows, re-engagement programs, etc.) across the provider journey.
Align journey touchpoints with omnichannel and product marketing strategies and customer experience goals.
Ensure compliance with data privacy and email marketing regulations (CAN-SPAM, GDPR, etc.)

Content Planning and Execution:

Plan and execute lifecycle campaigns that drive progression across the funnel (awareness → activate → conversion → retention)
Collaborate with creative, omnichannel and digital enablement team members to ensure cohesive storytelling and attribution across multi-channel touchpoints.
Bring forward best practices in digital marketing, personalization, and emerging channel trends
Ensure campaigns are submitted to internal Promotional Review Board in a timely manner and are compliant with legal, regulatory and medical guidelines

Performance Analysis and Optimization:

Own campaign reporting dashboards and communicate campaign ROI to leadership monthly
Develop and execute test-and-learn plans (A/B, multivariate) to improve conversion and engagement
Track lifecycle health, including customer activation, churn rate and re-engagement, attributed to campaigns

Why you will love this role:

Opportunity to shape and scale lifecycle marketing within a growing omnichannel function
You are curious and continually learning, staying current on digital best practices, privacy requirements and emerging trends (AI, GEO, etc.)
You love the start-up mentality and are ready to build from the ground, up! As a small, agile team, you may often wear many hats and are responsible for the full execution of your programs
You are ready to join a growing team, on a mission to be the industry leader, and you are excited to jump right in and get to work!
Office Location - Newport Beach (hybrid onsite Tuesday, Wednesday and Thursday)
Up to 5-10% travel
Other duties as assigned

Qualifications and Skills You’ll Bring to the Team…

Bachelor’s degree in Marketing, Communications, Business, Digital Media, a related field or equivalent work preferred
3+ years of experience in digital marketing, email/SMS or lifecycle campaign management
Proven track record of creating, launching and optimizing integrated campaigns
Strong understanding of segmentation, personalization, and lifecycle journey design
Knowledge of personalization, A/B multivariate testing, and dynamic content strategies
Strong editing skills wi