About the role
<div class="content-intro"><p><span style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">Airbnb was born in 2007 when two hosts welcomed three guests to their San Francisco home, and has since grown to over 5 million hosts who have welcomed over 2 billion guest arrivals in almost every country across the globe. Every day, hosts offer unique stays and experiences that make it possible for guests to connect with communities in a more authentic way.</span></p></div><h3><span style="font-family: arial, helvetica, sans-serif;"><strong>The Community You Will Join:&nbsp;</strong><strong><br></strong></span></h3> <p><span style="font-family: arial, helvetica, sans-serif;">At Airbnb, the Growth Marketing team sits at the dynamic crossroads of marketing, engineering, and data science. We’re responsible for driving Airbnb’s business performance by deploying innovative, data-driven marketing strategies.</span></p> <h3><span style="font-family: arial, helvetica, sans-serif;"><strong>The Difference You Will Make:&nbsp;</strong></span></h3> <p><span style="font-family: arial, helvetica, sans-serif;">As Growth Marketing Lead, you will help shape Airbnb’s growth strategy across EMEA, with a primary focus on Spain and Italy, by identifying opportunities, generating insights, and partnering with global and regional teams to deliver impact.</span></p> <p><span style="font-family: arial, helvetica, sans-serif;">This role sits at the intersection of market insights, strategy, and cross-functional collaboration. You will analyze performance data, identify regional opportunities, and work closely with regional channel owners and global teams to ensure campaigns, product capabilities, and marketing initiatives are optimized for local market needs.</span></p> <p><span style="font-family: arial, helvetica, sans-serif;">Success in this role requires strong understanding of the Italian and Spanish markets, including differences in consumer behavior, culture, and platform usage, as well as the ability to translate market insights into actionable strategies that global teams can execute across multiple countries.</span></p> <h3><span style="font-family: arial, helvetica, sans-serif;"><strong>Your Responsibilities:</strong></span></h3> <ul> <li style="font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif;"><strong>Market Insights and Opportunity Identification: </strong>Analyze performance data, customer behavior, and market trends across Italy and Spain to identify growth opportunities and inform localized marketing str