Senior Competitive & Market Insights Manager

Sr. Competitive & Market Insights Manager 

Location: Palo Alto, CA Office (Hybrid); or Remote in Pacific Time Zone or Mountain Time Zone, are possible.  

About the role 

The best competitive intelligence work doesn't just inform decisions; it shapes them. At Intapp, that means understanding the firms at the center of the world's most demanding professional work: legal, accounting, investment banking, consulting, and private capital. You'll design the architecture for how intelligence flows in, gets structured, and becomes a specific, audience-targeted recommendation that lands with the right team at the right moment. You won't be maintaining a system someone else built; you'll build the infrastructure, write the playbooks, run the analysis, and connect findings to business context, all in a single workflow, with AI-first tools as the foundation. If you're the kind of operator who sees the gap and builds the solution before being asked, this role was designed for you. 

 What you will do 

• Define and own the strategy and technical architecture of the program. Design and maintain the full data infrastructure: ingestion, storage, enrichment, and analysis using AI-first tooling throughout. 

• Lead cross-functional working sessions with subject matter experts to build data synthesis frameworks. Partner with internal SMEs across product, go-to-market, and industry practices to develop structured approaches for synthesizing disparate data sources into coherent, decision-ready intelligence. 

• Set the standard for, and steward, program playbooks. Document repeatable workflows for sourcing, cleaning, structuring, and analyzing competitive and market data, so the program scales as scope grows. 

• Identify and route meaningful insights. Surface actionable intelligence from market signals, competitor movements, and industry trends and pair each finding with a clear recommendation for the right internal audience (product, sales, marketing, executive leadership, etc.), including explicit rationale for why that team should care. 

• Leverage AI natively across the research cycle. Use AI tools for data collection, synthesis, pattern recognition, and distribution, not as a shortcut, but as the foundation of how the program operates. 

• Advise and influence senior cross-functional stakeholders. Work closely with product management, go-to-market, corporate strategy, and executive teams to understand their intelligence needs and calibrate outputs accordingly. 

• Develop prioritization and categorization frameworks. Build systems for ranking competitive intelligence by relevance, urgency, and intended audience, so the team always knows what to act on first. 

• Mentor and uplevel the broader team. Share, advocate, and coach on the next-generation working model on intelligence tradecraft, AI-first methods, and translating signals into decisions. 

What you will bring 

Required 

• 8+ years of experience in competitive intelligence, market research, data analytics, strategy, or a closely related field, including significant experience in B2B SaaS. 

• Proven program ownership<