Sr Marketing Technology Strategist

ABOUT THE POSITION

Our Marketing Technology team powers the tools and processes that enable global and regional brand marketing to deliver exceptional storytelling. We translate business needs into scalable technologies and drive user adoption across the organization.

In this senior individual‑contributor role, you’ll own our Digital Asset Management (DAM) platform—prioritizing the backlog, guiding integrations, collaborating with IT/CDT and vendors, and ensuring our marketing teams have the tools they need to succeed.

HOW YOU’LL MAKE A DIFFERENCE

• Own and optimize the DAM platform, aligning enhancements with marketing priorities.
• Facilitate stakeholder sessions to uncover requirements and translate them into system improvements.
• Prioritize, refine, and groom application backlog requests.
• Document use cases, problem statements, and project plans from discovery through rollout.
• Collaborate with CDT, IT partners, and external vendors to validate and implement features.
• Lead change management—including comms, trainings, and adoption programs.
• Act as backup system admin to ensure continuity across key platforms.
• Promote platform engagement through structured support and continuous feedback loops.

YOU ARE

• A strong cross‑functional communicator with a client‑service mindset.
• Analytical, process‑driven, and comfortable working with large data sets.
• Proactive and comfortable initiating outreach across teams.
• Highly organized and detail‑oriented.
• Curious about evolving MarTech capabilities.
• Skilled at simplifying complexity and facilitating alignment.

YOU HAVE

• 5+ years of Digital Asset Management experience (required).
• Mac experience (required).
• 3+ years in MarTech (project management, relational databases, collaboration platforms - Workfront, Airtable and Sharepoint preferred).
• Experience with taxonomy/data curation and Jira (preferred).
• Demonstrated ability to translate business needs into platform enhancements and optimized processes.
• Strong communication and training/change‑management capabilities.
  
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This job description is not meant to be an all-inclusive list of duties and responsibilities, but constitutes a general definition of the position's scope and function in the company. 

Columbia Sportswear Company is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law. Columbia Sportswear is committed to working with and providing reasonable accommodation for individuals with disabilities. https://www.eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12.pdf. If you need reasonable accommodation because of a disability for any part of the employment process, please notify your recruiter.

At Columbia Sportswear Company, we’re proud to offer regular full-time employees a benefits package that includes a variety of services and products to help make your life and work more rewarding. Our benefit programs contribute to overall employee well-being by aligning those programs with the fundamental elements of well-being: physical, social/emotional, financial, career and community. Benefits that can protect your family’s financial future and help you save money through our 401k plan plus a generous company match. Columbia offers medical, dental, vision, life Insurance, disability, flexible spending accounts, health savings account, and an assortment of voluntary benefit offerings (accident, critical illness, hospital indemnity, and legal services). In addition, Columbia offers EAP + which is free and confidential 24/7/365 counseling services. We have extensive wellness benefits, employee discounts and a generous time off program available.

If you need an accommodation/adjustment