Americas Tax Marketing, Assistant Director-Tax Policy

Location: Anywhere in Country

 

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We’ll help you succeed in a globally connected powerhouse of diverse teams and take your career wherever you want it to go.  Join EY and help to build a better working world.

 

Americas Tax Marketing, Assistant Director

 

Join our Brand, Marketing and Communications (BMC) team and you’ll directly support and promote our brand and reputation. You’ll provide a wide range of marketing services, including building marketing plans, developing buyer-focused content and creating digital strategies and campaigns.

 

The opportunity

You’ll have the opportunity to help develop and implement marketing strategy and initiatives for the Americas Tax practice. You’ll oversee the successful implementation and ensure the quality of go-to-market marketing initiatives.

 

Your key responsibilities

You’ll be expected to develop marketing strategies for assigned areas of responsibility and be accountable for managing budgets and tracking the ROI of marketing initiatives. Collaborating with other brand and marketing teammates, you will have ownership of driving brand, content and demand generation activities that align to business goals.

 

Skills and attributes for success:

• Experience developing and managing marketing campaigns for B2B companies
• Adept at creating and executing strategic, targeted and impactful go-to-market initiatives from planning through analyzing results
• Excellent project management and communication skills
• Experience identifying thoughtful content ideas across all stages of the buyer journey as well as overseeing content development and approval processes
• Experience teaming and liaising across multiple functional groups including design, editorial, public relations and internal communications
• Understanding of digital marketing best practices and experience creating campaigns using marketing automation platforms and other digital tools.
• Ability to cultivate and maintain strong relationships with business stakeholders, manage project stakeholders’ expectations as well as build trust within and across the BMC team

 

To qualify for the role, you must have:

• Seven-plus years of experience in marketing, preferably B2B
• A Bachelor’s degree with a marketing or communications major or equivalent experience; MBA is a plus
• Excellent written and verbal communication skills (including presentations) as well as listening and interpretation skills
• The ability to articulate complex subject matter in a straightforward, concise and easily digestible manner for broad audiences
• Poise and confidence to professionally interact with all levels of leadership
• The ability to oversee significant portions of major or highly complex projects

 

Ideally, you’ll also have:

• Experience in highly matrixed environments like professional or financial services organizations
• The ability to team and collaborate with practice, industry and other firm leaders to develop market-facing initiatives that drive the firm’s strategy 
• The ability to work independently on marketing initiatives
• Demonstrated teamwork and leadership skills including the development of others

 

 

What we offer you
At EY, we’ll develop you with future-focused skills and equip you with world-class experiences. We’ll empower you in a flexible environment, and fuel you and your extraordinary talents in a diverse and inclusive culture of globally connected teams. Learn more.

• We offer a comprehensive compensation and benefits package where you’ll be rewarded based on your performance and recognized for the value you bring to the business.  The base salary range for this job in