Director, Pricing Strategy - Hybrid/Fort Lauderdale, FL
Carnival Corporation & plcAbout the role
One of the best-known names in cruising, Princess is the world’s leading international premium cruise line and tour company, carrying millions of guests each year to hundreds of destinations around the globe. With parent company Carnival Corporation, Princess has introduced Medallion Class Vacations. This award-winning innovation offers the fastest way to an effortless, personalized vacation.
We are seeking an experienced Director, Pricing Strategy to join our team. This is a hybrid position and will be based in our Fort Lauderdale office. In this role you'll be responsible for overseeing the creation, application, and assessment of comprehensive pricing strategies, including both launch and category pricing architecture. You'll accelerate the ongoing Revenue Maximization capability build and transformation program through enhancing knowledge transfer to the PCL revenue management teams. You'll also lead the establishment and development of necessary pricing capabilities for the PCL revenue management organization, including reporting, data, technology, and pricing capabilities. You'll own pricing architecture, promo analysis and design, passenger occupancy management, and oversee special projects related to pricing and revenue management. You’ll direct and manage a team of senior-level professionals working on a diverse scope of pricing and promotions strategies and passenger occupancy. You’ll partner with various Revenue Management Directors for strategic pricing consistency, developing advanced pricing tools, and analyzing market trends and competitor pricing to achieve or exceed sales goals.
Here’s a summary of what Princess is looking for in its Director, Pricing Strategy. Is this you?
Responsibilities
- Lead the design, implementation, and evaluation of broadly applied pricing initiatives such as launch and category pricing, passenger occupancy, and promo strategy. Lead Revenue Management Directors alongside VP to ensure consistency in strategy implementation across the PCL portfolio, both shipboard and shoreside to enhance revenue management effectiveness.
- Drive the development and implementation of advanced analytics tools for revenue optimization and translate data-driven insights into actionable revenue management strategies. Partner with Revenue Operations and IT teams to enhance data infrastructure and analytics capabilities. Lead the development of pricing models and tools to improve the decision-making process for RM analysts and provide strong leadership of direct reports to ensure continued professional growth and development.
- Partner with the VP to determine and set annual budget. Complete budgeting/forecasting of revenues for the Annual Plan, Quarterly Forecasts, and Interim revenue reviews.
- In partnership with senior management across Product, Marketing and Sales teams, align pricing strategies with customer expectations and sales objectives. Translate and optimize strategies into business plans to deliver overall revenue performance. Continuously reviews market and competitor pricing benchmarks.
- Responsible for all internal and external compliance requirements related to sensitive and confidential revenue-related information; internal financial standards / requirements; and all appropriate industry standards.
- Ensure department adheres to revenue compliance objectives and programs to oversee revenue compliance on all methods of passenger revenue sales and regularly evaluate the extent of required revenue compliance opportunities to better achieve objectives, etc.
- Review market trends and competitor pricing benchmarks across key markets and provide strategic recommendations to adjust holistic and market-specific pricing strategy.
- Partner with ancillary pricing and OBR teams to have a holistic understanding of customer behaviors and product pricing .
- Collaborate with sales and marketing to optimize current CRM systems, processes, and analytics.
- Work closely with guest experience and brand experience teams across all consumer touchpoints ensuring alignment.
Requirements
- 10+ years’ experience in sales, marketing and revenue field desired, with career progression into senior management position(s).
- Keen ability to handle multiple priorities in a fast-paced, results-oriented environment, continuing to deliver quality service and consistently meet deadlines.
- Excellent written and oral communication skills, including presentations to executive leaders and a board of directors.
- Management consulting experience a plus.
- Comprehensive understanding of demand evaluation and effective pricing with the ability to evaluate and execute a results-driven action plan.
- Strong ability to present ideas, expectations and information in a concise, well-organized way to sta
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