SVP, Marketing

Job Description

The Opportunity

Savage X Fenty is a culturally powerful brand with global visibility, strong momentum, and a clear point of view. Operating at the intersection of culture, confidence, and inclusivity, Savage continues to scale its reach, relevance, and impact.

We are seeking a Senior Vice President, Brand Marketing to lead how the brand shows up in the world. Reporting directly to the CEO and sitting on the Executive Leadership Team, this role owns the global brand vision and its expression across every consumer touchpoint — driving cultural relevance, compelling storytelling, and emotional connection at scale.

This is a high-impact executive role for a leader who blends creative excellence, cultural intuition, and strong people leadership, and who thrives in a fast-moving, highly collaborative environment.

How You’ll Make an Impact

As SVP, Brand Marketing, you will serve as a core member of the Executive Leadership Team, leading global brand marketing and creative functions and shaping long-term brand strategy.

Impact will be measured by:

• Increased brand awareness and cultural relevance

• Clear, differentiated brand positioning

• Consistent, high-quality brand expression across channels

• Brand momentum that supports commercial growth

What You’ll Do

Brand Strategy & Leadership

• Define and evolve the global brand vision, positioning, and marketing strategy.

• Act as a strategic thought partner to the CEO and Executive Leadership Team.

• Ensure the brand remains culturally relevant while expanding reach and influence.

• Translate business priorities, product innovation, and cultural moments into compelling brand narratives.

• Own and oversee significant brand marketing budgets, making disciplined investment decisions, tradeoffs, and prioritization choices to maximize impact.

Creative & Brand Expression

• Set the overarching creative vision and brand standards in partnership with the VP of Creative.

• Bring strong POV, taste, and judgment to elevate creative ideas through clear direction and decisive feedback.

• Ensure all brand and campaign creative aligns with the brand’s voice, values, and business priorities.

• Be involved at key moments (concept, casting, shoots, final approvals) while empowering Creative leadership to own execution.

• Hold ultimate accountability for the quality and impact of brand creative across all touchpoints.

Celebrity, Collaborations & Partnerships & PR

• Identify, originate, and lead high-impact celebrity relationships, brand collaborations, and strategic partnerships that drive cultural relevance and brand heat.

• Proactively spot opportunities across talent, brands, and cultural moments — bringing ideas forward rather than waiting for inbound.

• Lead major negotiations and manage key relationships, while empowering the team to execute smaller or ongoing initiatives.

• Set the strategic direction for partnerships and PR, ensuring all efforts are aligned with brand priorities and cohesive storytelling.

• Manage PR strategy and agency partnership to proactively shape narratives and visibility, not simply respond to them.

Social, Integrated Marketing & Channels

• Set the strategic direction and POV for Savage X Fenty’s global social presence.

• Partner with Social and Integrated Marketing leaders to elevate creative and ensure cohesion across channels.

• Ensure social and integrated efforts reinforce broader brand narratives.

• Own brand storytelling across digital touchpoints, partnering with Growth Marketing and Merchandising teams to maintain brand integrity.

Cross-Functional Collaboration

• Partner closely with Merchandising and Design on product storytelling and category expansion.

• Collaborate with Growth, Product Creation, Operations, and International teams to ensure alignment.

• Operate with strong opinions and openness to debate in service of the best outcomes.

Team Leadership & Development

• Lead and develop a high-performing global brand organization of ~25 team members.

• Build strong leaders, foster accountability, and maintain a high bar for performance.

• Balance strategic leadership with hands-on involvement in a lean, fast-moving environment.

What This Role Is (and Is Not)

This role is: