Director, Growth Strategy

About Darkroom

Darkroom is a technology-driven growth marketing firm focused on growth-stage consumer companies. We were founded in 2017 out of a conviction that the iconic ad agencies of tomorrow would look very different. Darkroom is a human services firm built on a universal AI commerce layer called Matter. Our model deploys a unique blend of senior, human resources enriched by an agentic technology stack that enhances output, efficiency, and revenue generation for our clients.

Our team has been responsible for billions of dollars in trackable revenue across the various e-commerce marketplace, direct-to-consumer, and social commerce programs under management. Using research aggregated across these engagements, we accelerate results for our portfolio by developing high-impact digital strategies that unlock gateways to revenue growth, transform marketing operations, and prioritize profitability.

What started as a boutique design agency evolved into one of the fastest-growing private companies in America (Inc. 5000), one of the most successful results-driven performance media agencies of the 2020s (Varos), and esteemed recognition by Forbes 30 Under 30 for our founders’ contribution in Marketing & Advertising (Forbes).

About the Role

As a Director of Media Strategy, you will be responsible for a small portfolio of game-changing brands that have engaged with Darkroom to accelerate their growth. You are one-half management consultant — spending your day dissecting inefficiencies within the business and marketing programs — and one-half marketing strategy leader, building and orchestrating a Darkroom team meant to deliver growth. This is a client-facing position meant for the best and brightest in growth marketing and media strategy, capable of leveraging their unique skillset.

Perfect candidates will be obsessed with growth strategy for consumer brands, experts at deploying efficient omni-channel paid advertising campaigns that deliver impact, with particular expertise in and knowledge growing the DTC channel at large. You should be comfortably managing the go-to-market for fast-growth emerging brands pre-revenue as equally as managing a $50M DTC P&L for a household consumer brand.

This position is the most senior position on a Darkroom omni-channel client engagement (meaning the client may be working with us across multiple sales channels — Amazon, DTC, TikTok Shop, Retail). Being successful in this role requires mastery of the DTC function, a willingness to understand (and master) how integrated paid media drives growth impact on the other channels (Amazon, Retail), and effective communication across teams and departments. You will be Directly managing the relationship with the client, scaling ad accounts upwards of $1M USD per month, and having excellent client relationship management skills. You live and growth strategy, funnel construction, and performance marketing. You want to be a part of the best team in the business at scaling brands through digital advertising.

You’ll report to the Managing Director of the department and play a key role in scaling Darkroom’s footprint across a portfolio of high-growth consumer brands. You’ll be responsible for owning full funnel advertising efforts, including weekly client team touch-bases and QBRs, while working closely with all Darkroom teams to ensure performance goals are met.

This is a fast-paced, high-accountability environment designed for marketers who are ambitious, curious, and ready to grow. You’ll gain hands-on experience in a broad range of verticals, while developing the skills needed to be a future CMO.

Darkroom is a career incubator for ambitious talent looking to operate at the intersection of business, design, and innovation.

What you’ll do:

• Develop integrated growth strategies that deliver millions in yearly growth for clients.

• Developing campaigns where all marketing channels are working together and be able to clearly articulate overall themes as well as trends across the paid media plan.

• Work on financial projections, budgets, P&L, and other financial documents to be shared internally, with the client, and used as a north star for work.

• Work with our data team to deliver financial projections, customer cohort analyses, and media plans.

• Work with Darkroom Finance team to project client spend and increase it based on performance.

• Leverage these data insights to develop unique marketing strategies across various industries.

• Lead multiple teams of designers, paid acquisition marketers, retention marketers, and data analysts across the globe for your client portfolio.

• Work with Darkroom success to develop fractional and dedicated marketing org charts based on client n