Mariners Account Executive
Bonneville InternationalAbout the role
Our company is committed to being trusted voices of light and truth reaching hundreds of millions of people worldwide.
Who We Are
At Bonneville International, our purpose is to build up, connect, inform, and celebrate communities and families in the markets we serve. As an integrated media company, we provide content, advertising, and digital marketing solutions across 23 radio stations in Denver, Phoenix, Sacramento, Salt Lake City, San Francisco, and Seattle, along with the NBC Affiliate TV station, KSL-TV 5, in Salt Lake. We are responsible for lifting and inspiring with respect and giving voice to all the communities and clients we serve.
We believe that empowering our employees to share their ideas and experiences will fuel creativity, innovation, and inspiration. A diverse and inclusive workforce is crucial to our ability to create and deliver exceptional content, products, and services that represent our communities. We’re proud of our history and we want talented people to join us as we continue to grow!
To learn more about Bonneville and how our local media matters, visit: https://bonneville.com/
Position Overview
Bonneville Seattle is looking for a motivated sponsorship and media salesperson to sell Mariners on Seattle Sports (KIRO AM). We are seeking someone who is passionate about generating and developing new business relationships with business leaders and selling integrated marketing solutions including digital media tactics to exceed revenue goals. As a Mariners Account Executive, you will work to meet and exceed assigned new business and renewal revenue goals in a manner that reflects the highest level of professional standards and skills while selling and servicing Bonneville Seattle Media Group’s accounts.
Note: Work configurations are subject to change based on business needs and at company discretion.
- This position is primarily a remote role that requires the employee to regularly be able to attend weekly meetings at our Seattle site as well as entertain clients and prospects during and outside of regular work hours.
What You Will Do:
Primary job duties will include, but are not limited to:
- Meet and exceed individual quarterly and annual Mariners radio budgets by developing new business, securing transactional business and growing existing accounts all while solving client’s marketing needs with integrated programs.
- Generate new business through persistent focus on prospecting, new client development and strategic sourcing.
- Prospect and identify marketing revenue opportunities, create Mariners broadcast and digital sales packages, present to clients, and close the sale.
- Create fully integrated marketing campaigns to deliver strong ROI for clients utilizing both traditional radio and digital extension.
- Fully participate in CRM (Client Relationship Management) system.
- Participate in training to enhance professional skills and overall understanding of new and evolving media.
Skills and Experience We Are Looking For:
- 1-4 years of outside sales preferred.
- Proven track record of success in hitting budgets/quotas in a sales role, particularly with direct, new business relationships.
- Ability to “hunt” – search for and develop new sponsorships in the broadcast and digital space and grow existing clients.
- Ability to work with moderate supervision, confidential information and be a self-starter.
- Demonstrated ability to strategically prospect new business, overcome objections, without hesitation to ask again.
- Ability and discipline to follow through to a Closed Won or Closed Lost outcome in addition to client onboarding, campaign fulfillment, recap and renewal.
- Passion for professional excellence and integrity with a positive attitude and outlook on the sales process.
- Ability to organize, analyze, and interpret statistical research and data to draw conclusions that support the marketing recommendation.
- Ability and willingness to resolve unexpected problems and be flexible to perform unscheduled assignments.
- A high level of proficiency with computers, software, and new technologies.
- Assist clients with creative copy and campaign strategy
- Highly familiar with the benefits and shortcomings of all types of media including, but not limited to “heritage” media, sports sponsorships, as well as all types of current and emerging social and digital media.
- Possess excellent oral, written, presentation and interpersonal skills
Physical Demands
- Receive, process, and maintain information through oral and/or written communication
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