Senior Market and Pricing Strategist

Company Description

PG Forsta is the leading experience measurement, data analytics, and insights provider for complex industries—a status we earned over decades of deep partnership with clients to help them understand and meet the needs of their key stakeholders. Our earliest roots are in U.S. healthcare –perhaps the most complex of all industries. Today we serve clients around the globe in every industry to help them improve the Human Experiences at the heart of their business. We serve our clients through an unparalleled offering that combines technology, data, and expertise to enable them to pinpoint and prioritize opportunities, accelerate improvement efforts and build lifetime loyalty among their customers and employees.

Like all great companies, our success is a function of our people and our culture. Our employees have world-class talent, a collaborative work ethic, and a passion for the work that have earned us trusted advisor status among the world’s most recognized brands. As a member of the team, you will help us create value for our clients, you will make us better through your contribution to the work and your voice in the process. Ours is a path of learning and continuous improvement; team efforts chart the course for corporate success.

Our Mission:

We empower organizations to deliver the best experiences. With industry expertise and technology, we turn data into insights that drive innovation and action. 

Our Values:

To put Human Experience at the heart of organizations so every person can be seen and understood. 

• Energize the customer relationship: Our clients are our partners. We make their goals our own, working side by side to turn challenges into solutions. 
• Success starts with me: Personal ownership fuels collective success. We each play our part and empower our teammates to do the same. 
• Commit to learning: Every win is a springboard. Every hurdle is a lesson. We use each experience as an opportunity to grow. 
• Dare to innovate: We challenge the status quo with creativity and innovation as our true north. 
• Better together: We check our egos at the door. We work together, so we win together. 

Job Description

Press Ganey stands at the forefront of healthcare analytics, empowering healthcare providers with insights to deliver outstanding patient care. With a team of 3,000 dedicated professionals, we are driven by our core values of partnership, innovation, and service, inspiring us to strive for excellence. Our commitment to advancing healthcare through innovative data solutions positions us as leaders in our field. 

This is a Hybrid role and you will be expected to be in the office Tuesday-Thursday  

Role Summary:  

As the Senior Market and Pricing Strategist, you will lead critical initiatives to develop and refine pricing and market strategies that drive growth and profitability. Leveraging your expertise in data-driven insights, you’ll collaborate across teams to refine how we position our software portfolio in a competitive, fast-evolving market. This is an opportunity to drive real impact in a role designed for a strategic thinker with a passion for innovation and growth.

Key Responsibilities:

• Shape Market Strategy: Drive comprehensive market analyses, including TAM/SAM/SOM assessments, trend forecasting, and competitive benchmarking, to inform and influence business strategy.
• Lead Pricing Innovation: Develop and refine advanced pricing strategies for new and existing products, leveraging analytics and creative problem-solving to maximize revenue and market share.
• Strategic Partnerships: Partner with Product, Finance, and Growth teams to prioritize opportunities, identify untapped market potential, and position our offerings for success across industries, regions, and customer segments.
• Dynamic Financial Modeling: Build sophisticated models to evaluate pricing scenarios, predict market penetration, and forecast revenue impacts, translating insights into actionable strategies.
• Monitor Market Trends: Analyze competitor pricing models and identify strategies to enhance market positioning
• Influence Product Launches: Play a pivotal role in go-to-market initiatives, crafting data-backed pricing frameworks that align with customer needs and market dynamics.
• Present Data-Driven Recommendations: Deliver clear and actionable insights to executive stakeholders to support strategic decision-making.
• Foster Cross-Functional Alignment: Collaborate across Sales, Finance, Marketing, and Product teams