Sales Social and Visual Merchandising Team Lead

At Mitchell & Ness our Sales and Visual Merch Lead is responsible for driving sales performance, enhancing the store’s visual appeal, and managing social media engagement. This role includes leading a team to deliver an exceptional shopping experience, optimizing product presentation, achieving sales targets and engaging customers in store and via social media platforms. Reports into the Store Manager; leads and supports the store team. Partners closely with the Marketing team, assists in the execution of a clearly defined social media strategy in a manner that supports marketing and customer support initiatives while increasing brand equity and engagement. Managing all aspects of Social Media interaction between customers and the store to ensure a positive customer service experience. 

 

GENERAL DUTIES & RESPONSIBILITIES:

Sales Leadership:

• Lead and motivate the sales team to achieve and exceed sales targets
• Partner with Store Manager to develop and implement sales strategies to boost store
• Monitor sales performance and provide coaching to team members
• Ensure high levels of customer satisfaction through excellent service

Visual Merchandising:

• Plan and execute visual merchandising strategies to enhance store appearance and attract customers
• Ensure product displays are visually appealing, well-organized and aligned with brand guidelines
• Update displays regularly to reflect new arrivals, promotions and seasonal changes
• Coordinate with the marketing team to implement promotional displays

Social Media Management:

• Develop and implement social media strategies to engage customers and promote the store
• Create and curate content for social media platforms including photos, videos, and posts 
• Analyze social media metrics to gauge the effectiveness of campaigns and adjust strategies accordingly
• Execute monthly social media calendar which includes monthly sales objectives and initiatives
• Ensure brand consistency in copy through tone, voice and terminology
• Works with Marketing Team on roll outs of Assets

Team Management:

• Onboard, train, mentor and supervise sales, social media and visual merchandising team members as required
• Provides feedback to associates based on observed job performance, fan comments and knowledge of the work environment
• Schedule and organize team shift(s) to ensure optimal coverage and productivity
• Foster a positive and collaborative team environment
• Communicates expectations for assignments and projects to employees under direct/indirect supervision

Inventory Management:

• Partners and coordinates with Receiving and Inventory lead to ensure merchandise is well-stocked, replenishment plans are created, and inventory is properly displayed
• Conduct regular stock checks and manage inventory accuracy

Store Operations: 

• Managing opening and closing procedures, inclusive of having responsibilities as a keyholder
• Maintain store standards, ensuring a clean, organized, and safe environment
• Implement and enforce company policies and procedures
• Assist in managing store budgets, expenses and payroll
• Handles cash register operations accurately, following proper procedures at the point of sale

Customer Engagement:

• Handle customer inquiries, feedback, and complaints professionally
• Implement customer loyalty programs and initiatives

EDUCATIONAL REQUIREMENTS:

Associate degree in business or related field or the equivalent combination of education, training, or work experience. Minimum one year experience supervising a small team within a sales or retail environment.

Knowledge Skills and ABILITIES:

• Prior leadership or management experience preferred
• Ability to handle multiple tasks while working in a fast-paced and deadline-oriented environment
• Excellent time management and problem-solving skills
• Ability to work independently and responsibly in a fast-paced environment
• Proficient using Social Media Platforms
• Relevant experience determining a target audience and how to cater unique marketing campaigns to capture consumer attention
• Possess a fun, outgoing, confident, professional demeanor 
• Ability to work well with all levels of management, build partnerships and direct team
• Ability to anticipate and solve problems, act decisively and persist in the face of obstacles
• Ability to represent Fanatics/Mitchell & Ness Standards
• Able to bal