Brand Manager, Oreo

Job Description

Are You Ready to Make It Happen at Mondelēz International?  

Join our Mission to Lead the Future of Snacking. Make It With Pride.  

Location: 

This is a full-time position based at our East Hanover, NJ HQ office with in-office expectations of ~50% of the time (2-3 days a week).  

Mission: Working with other internal & external stakeholders, you will determine the priorities to enable consumer & customer centric brand growth. You will develop annual plans, setting objectives and allocating resources. In addition, you will execute brand marketing plans, sharing objectives and monitoring performance, to deliver results over the Annual Contract and Strategic Plan horizon. Based on your deep consumer insights and brand positioning, you will develop and implement integrated marketing communications and 360-degree campaigns. 

Responsibilities & Outcomes:  

• Consumer behavior, preferably in the consumer goods sector in matrix environment 

• Developing a seamless consumer experience & creating a holistic brand ecosystem  

• Creating best in class 360 brand activation (TV, social/digital, consumer engagements, PR/earned, in-store) 

• Building and optimizing media plans to drive ROI with a focus on digital 

• Managing a brand’s PnL & business objectives 

• Analytics and creativity to continuously review, evolve, and optimize plans to the consumer, category, and customer.  

• Leading and influencing internal cross-functional & external agency teams 

• Strong project management skills and ability to manage multiple projects simultaneously 

• Communicating effectively, verbally and in writing, and executive presentation skills 

What You Bring:  

A desire to drive your future and accelerate your career and the following experience and knowledge:  

• Agility over Perfection  

• Execution with excellence and prioritizing results  

• Follow through on commitment and persevere through challenges to find creative solutions  

• Consumer behavior, preferably in the consumer goods sector in matrix environment  

• Developing a seamless consumer experience  

• Managing business objectives beyond brand and budget  

• Analytics and creativity to think critically about opportunities  

• Leading and influencing teams and managing trade-offs  

• Communicating effectively, verbally and in writing, and executive presentation skills  

• Effective time management skills, managing multiple priorities and deadlines  

• Markets with diverse economic environments a distinct advantage  

• Experience leading teams and the coaching and development of direct reports.