Director HCP Inflammation Marketing

Kyowa Kirin is a fast-growing global specialty pharmaceutical company that applies state-of-the-art biotechnologies to discover and deliver novel medicines in four disease areas: bone and mineral; intractable hematologic; hematology oncology; and rare disease.  A Japan-based company, our goal is to translate science into smiles by delivering therapies where no adequate treatments currently exist, working from drug discovery to product development and commercialization. In North America, we are headquartered in Princeton, NJ, with offices in California, North Carolina, and Mississauga, Ontario.

Summary of Job:

Let’s work together to make people smile in this vital role to shape the US launch of Rocatinlimab, an anti-OX40 human monoclonal antibody being investigated in partnership with Amgen for the treatment of atopic dermatitis, asthma, prurigo nodularis, and other inflammatory diseases.

The Director, HCP Inflammation Marketing will lead and influence a cross-functional team to rapidly advance the pipeline of inflammation products.  They are responsible for the development and implementation of product strategy and promotional plans designed to achieve US sales objectives. Internally and in collaboration with alliance partners, they will work in cross-functional matrix teams, manage external agencies and ensure the alignment of stakeholders to meet goals.

This is a pivotal launch role requiring extensive collaboration in an alliance setting, effective communication and planning skills, and innovative problem-solving capabilities. It also requires broad experience in the inflammation marketing space, launch leadership experience, biologics/ specialty pharmacy operations and strong scientific acumen.

Essential Functions:

Leads the collaborative planning, alignment, approval and execution of HCP marketing strategies and tactics designed to drive US performance.

Works to create the US commercial plan for the pipeline of inflammation products with cross-functional and alliance partners. Effective execution of a full complement of strategically driven HCP programs through positive, productive and collaborative relationships with alliance partners and external agency partners. 

Drives alignment with strategic objectives and brand communications across the organization (Sales, Training, Marketing, business Insights & Analytics, Market Access, Patient Services, Legal, Medical, Supply, Public Affairs, etc.).

Ensures key promotional programs are managed effectively achieving KPIs on time and on budget.

Facilitates a smooth running and compliant PRC process in concert with the PRC team and partner agencies.

Liaises with Sales Management and contributes significantly to selling strategy development, training and targeting

Utilizes Field Advisory Teams to collect input on tactics, performance, opportunities and challenges, as well as test materials

Ensures smooth and effective execution of POA and rollout of training and promotional initiatives

Partners with business analytics team on market research projects to gain actionable insights and measure performance

Job Requirements:

Education

Bachelor’s degree required

MBA preferred

Experience

Minimum 6 years HCP pharmaceutical marketing in inflammatory disease (Dermatology or Allergy) in both traditional and digital marketing in the complex biologics space

Recent launch experience

Successful experience within a highly collaborative alliance environment

Outstanding leadership, project management and presentation skills

Experience in dermatology and/or allergy preferred

Sales, Sales management, managed care or market research experience a plus

 

Technical Skills

Proficient in MS Office Suite.

 

Non-Technical Skills

Highly motivated and great attention to detail. Strong ability to work under tight timelines and complex/changing situations.   Excellent written and oral communication skills. Excellent interpersonal skills, innovative problem solving and intellectual curiosity. Has the ability to flex and deal with ambiguity in a dynamic, fast-paced, high-growth environment. Has a passion for personal learning and development to be able to grow with the company. Pure passion for the patients you serve and joy in the people you work with.

Physical Demands: Normal office environment with prolonged sitting and extensive computer work

Hybrid position requiring a minimum of 2 days/week in the Princeton Home Office

May require work outside of normal business hours due to West Coast based alliance partner and Internationally based Global team

Working Conditions: Requires up to 40% domestic