Experience Optimization Manager

We believe it takes great people to create a great product. That’s why our team lives our company values, and we hire based on them, too. Since 2010, Pipedrive has been on a mission to support sales and marketing teams with easy-to-use, powerful tools that make everyday work faster and easier. Today, our cloud-based software is trusted by over 100,000 companies and used in 179 countries. We have grown from a five-person team to a truly international company of over 850+ people, representing more than 50 nationalities, with ten offices distributed across Europe and the US. In 2020, Pipedrive received a majority investment from Vista Equity Partners, a global investment firm that invests exclusively in enterprise software, data and technology-enabled businesses, making Pipedrive the fifth unicorn from Estonia.<br/><br/>We’re looking for an experienced optimization manager to work on conversion rate optimization, customer acquisition, and retention in our Lisbon office. In this role, you’ll get a chance to work with our awesome marketing team. If you’re a strategic thinker with a proven track record of improving touchpoints, we’d love to meet you!<br/><br/> <h3>Your new adventure:</h3> <ul> <li>Join the execution team to deliver a comprehensive CRO strategy that aims for data-led journey optimization and high-quality conversions</li><li>Continuously test hypotheses and improve critical business metrics such as V2T, T2P, NPC, NPC ARR, retention, and churn</li><li>Analyze consumer touchpoints, including human touch, email, in-app notifications, website, landing page data, and conversion funnels</li><li>Collaborate with partners such as MarTech and Demand Gen (free and paid) to optimize conversion rates through A/B testing, multivariate testing, and other optimization techniques</li><li>Stay updated with the latest CRO trends and technologies and incorporate them into the company’s optimization efforts</li><li>Work with a team of experience optimization managers, customer journey designers, and other stakeholders to set clear goals, providing education, explanation, and coaching </li><li>Collaborate with the 3rd party agency/partners and be the point of contact with other marketing and business function teams for a cohesive, end-to-end customer experience</li><li>Present CRO results and insights to key stakeholders, including the executive team, to drive buy-in and support for optimization initiatives</li><li>Continuously monitor and measure the success of CRO initiatives using tools such as Google Analytics, Amplitude, Gainsight, and Optimizely</li><li>Help create business cases for new capabilities and tools when necessary </li><li>Own the day-to-day reporting and documentation of experience optimization programs and AB tests</li><br/></ul> <h3>Does this sound like you?</h3> <ul> <li>3+ years of experience delivering data-led, experience-focused customer journey programs that double down on existing well-performing areas and unlock new growth avenues</li><li>Able to communicate and align with team members, stakeholders, and other departments using data-driven results</li><li>Can identify problems and help develop practical solutions that address their root causes</li><li>Experience working with a growth-oriented B2B or B2C business.</li><li>Comfortable with experience- and conversion-focused journey management and CRO </li><li>Strong SEO, analytics, and UX understanding </li><li>Superb reporting and presentation skills to senior audiences </li><li>Comfortable operating in a high-growth, PE-backed environment.</li><br/></ul> <h3>Why Pipedrive?</h3> <ul> <li>A value-driven work environment where people come first</li><li>A lively bunch of colleagues from over 50 different countries, with offices in Tallinn, Tartu, Lisbon, Prague, London, Dublin, New York, Florida, Riga and Berlin</li><li>A team serious about getting things done while not taking ourselves too seriously</li><li>A world-class working environment full of perks like parties, snacks, and drinks like Spezi and Club-Mate, and, of course, office dogs</li><li>Flexible working hours as long as you’re there for your team members</li><li>Freedom to execute your ideas with a passionate and motivated team supporting you</li><li>Lots of room for personal and career development, with internal and external training opportunities</li><li>Competitive salary and bonus system and all the benefits you’d expect from a great employer (health coverage, transportation allowance, language courses, in-house coaches, employee discounts, and more)</li><br/>Pipedrive is an equal-opportunity employer. We encourage diversity in the workplace regardless of age, gender, race, religion, disability, sexual orientation, gender identity or veteran status.<br/>#LI-Hybrid #LI-VMUC</ul>We’re looking for an experienced optimization manager to work on conversion rate optimization, customer acquisition, and retention in our Lisbon office.<br/><br/>If this is something for you, send us your r