Head, Digital Media & Content Strategy

Getty is committed to creating a welcoming workplace that reflects the various backgrounds of the communities we serve. We value differences in the pursuit of inquiry and knowledge, mutual understanding, respect, trust, transparency, and cooperation. All qualified applicants will receive consideration for employment without regard to age, ancestry, citizenship or immigration status, color, disability, ethnicity, familial status, gender identity and/or expression, genetic information, marital status, national origin, race, religion, sex, sexual orientation, veteran status, or any other protected status.

Job Summary

The Getty Research Institute (GRI) seeks a Head, Digital Media & Content Strategy to shape and execute on the digital storytelling, media, and content strategies that bring our cultural arts mission to life. We seek a leader who has a vision for bridging the GRI’s physical collections and on-site offerings with virtual content, coordinating across the entire program, and collaborating with both internal Getty partners and external stakeholders.

 

This senior leadership role will develop a robust digital presence that deepens engagement online and amplifies the GRI’s legibility across diverse audiences and platforms and identifies, implements, and refines effective audience development strategies based on both industry best practices and assessment of metrics.

The position manages the activities of a department with budget, planning, and staffing oversight and is accountable for a broad portfolio of work that is developed and disseminated across a wide range of heavily trafficked digital channels and platforms. These digital outputs include Getty’s social media channels, eNewsletters, magazine, podcasts, videos, LinkedIn, as well as our YouTube channel and GRI monthly eNewsletter. This role is also responsible for delivering on major website improvements as part of a larger getty.edu website redesign effort to offer meaningful and user-friendly online content for our broad global audiences.  

 

In this department head role, you will lead a creative, united, highly productive, and award-winning team dedicated to publishing human-centered stories, multimedia, and online content about the GRI’s work, including exhibitions, public programs, publications, archives and special collections, research projects, and major initiatives. 

 

The GRI is an international center for the study of visual culture, housing one of the largest art libraries in the world, with vast special collections ranging from the 15th century to the present. We have a knowledgeable and diverse staff and are committed to preserving, creating, and sharing resources related to the history of art, conceived in the broadest terms.

Major Job Responsibilities

This position plays a pivotal role in driving innovation, fostering collaboration, and enhancing the organization's overall impact via:

 

Team Leadership and Management

• Recruit, mentor, and oversee a multidisciplinary team of content Creators, writers, and strategists.
• Foster a culture of collaboration, creativity, and accountability within the digital media team.
• Provide regular feedback and professional development opportunities to ensure team growth and skill enhancement.

 

Cross-Functional Collaboration

• Serve as the primary liaison between digital media, communications, marketing, programming, and community engagement teams and departments.
• Ensure alignment between digital content strategies and broader Getty initiatives.
• Collaborate with external agencies, vendors, and freelancers to enhance content quality and reach.

 

Innovation and Trendsetting

• Identify emerging trends, platforms, and technologies in the larger digital media landscape to keep the GRI at the forefront of digital engagement.
• Encourage experimentation with new formats, tools, and channels to engage diverse and evolving audiences.
• Serve in an advisory capacity for leadership, stakeholders, and subject matter experts regarding digital trends, platforms, and technologies.

 

Resource and Budget Management

• Develop and manage department budget, ensuring efficient use of resources.
• Prioritize projects and allocate resources effectively to achieve organizational goals.

 

Champion Diversity, Equity, Accessibility, and Inclusion

• Lead efforts to ensure digital content reflects the diversity of the organization's audiences and stakeholders.
• Promote inclusive storytelling practices and represent diverse voices in all digital content.

Qualifications

• Bachelor’s degree
• 5 to 7 years of supervisory experience
• A strong background i