Senior Strategist, Social Media & Texting (Temporary)
Middle SeatAbout the role
Want to lead social media, SMS, and digital strategy for progressive candidates and organizations? Social media management and broadcast messaging are both growing and in-demand fields in the world of progressive politics. This job is an opportunity to get in on the ground floor with a growing team at Middle Seat and take the lead in running client social media & texting programs. We’re looking for self-starters who love to write, raise money online, design graphics, and follow the news of the day.
NOTE: This is a temporary, full-time position on our team starting June 17, 2024 and ending on December 13, 2024.
Why Middle Seat
- Competitive salaries and great benefits
- We only work for progressive organizations, candidates, and causes
- We’re a proudly unionized team — part of the Campaign Workers Guild
- Get in on the ground floor of a growing operation
Job Responsibilities
- Lead 3-5 client social media accounts and/or texting programs and provide feedback to strategists and coordinators on your accounts
- Crafting and implementing social media management and growth strategies
- Contributing to the growth of client social media followings
- Utilize social media to fundraise and build lists for clients
- Posting on Facebook, Twitter, Instagram, TikTok, and other client social media platforms
- Maintaining a robust cadence of social media posting that is responsive to breaking news and other major moments
- Maintaining a consistent posting cadence for each platform
- Creating graphics and short-form videos for social media posts
- Overseeing social media posting schedules & texting calendars and ensuring a robust and consistent cadence
- Researching issues relevant to our clients in order to identify salient topics and content for social media posts and graphics
- Remaining plugged in to political news and overall trends in progressive politics and social media
- Managing and interfacing with clients directly (potentially including Members of Congress and candidates for federal office)
- Draft copy for fundraising and mobilization through SMS and develop calendars for client programs
- Manage texting production and develop other assets, such as mobile flows, landing pages, donation pages, and more.
- Propose ideas for testing, segmentation, and optimization.
- Lead list growth strategy from start to finish with multi-layered media plans, including managing acquisition buys for phone numbers and budgeting campaigns.
- Develop and manage P2P texting campaigns across clients
- Pulling, compiling, analyzing, and synthesizing social media and texting performance metrics into reports and presenting to clients
- Build processes within client teams and within department, with guidance of manager/Department Director
- Contribute to overall department success, such as developing training materials, participating in sales pitches, and assisting in hiring/onboarding
- Oversee interns as needed
Requirements
- 3-5 years of experience in professional social media management (or similar) for major platforms
- At least 1-2 years of experience with peer-to-peer and/or broadcasting texting for political clients
- Able to manage client projects largely without assistance
- Demonstrated commitment to and knowledge of progressive politics
- Strong copywriting skills
- Ability to write for various social media platforms and adapt to different principals
- Majority of writing is free of errors
- Ability to adapt writing to conform to client voices and perspectives
- A desire to play a key role in social media and fundraising for major political campaigns, nonprofits, and causes
- Attention to detail while managing tight deadlines and multiple content calendars
- Previous fundraising experience strongly preferred
- Basic graphic design and video editing skills preferred but not required
- Knowledge of ActBlue and various CRMs (Action Kit, BSD, Action Network, NGP, etc.) preferred but not required
Benefits
- Salary starts between $70,000 - $80,000
- 100% premium coverage for health, dental, and vision
- Zero deductible health plan
- $50 monthly mobile phone subsidy upon presentation of supporting documentation
- Mental health expense subsidy of up to $300 per month upon presentation of supporting documentation
- $100 monthly student loan reimbursement upon presentation of supporting documentation
- 10-15 paid vacation days off, depending on the anticipated length of employment
- Unlimi
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