Senior Product Manager
GroupMAbout the role
WHO WE ARE
At Choreograph, we deliver data-driven products and solutions that make advertising work better for people.
Choreograph, an affiliate of GroupM, is a global data products and technology company, purpose-built for an era that demands a new approach to data management, usage, and brand growth.
Data is the fuel that powers growth. The companies who best leverage data are creating unbeatable advantages over their competitors while simultaneously connecting with customers more effectively.
Our goal is to help future-focused businesses use their data in ways that meet savvy customers’ expectations while building trust and understanding.
Who we are looking for
As a Senior Product Manager at Choreograph, you will play a crucial role in shaping and delivering the roadmap for a suite of product capabilities within our Activation suite, with a primary focus on the campaign governance space. Your responsibilities will encompass taxonomy template creation, best practice checks and automation of ad campaign QA and creation.
The ideal candidate will have a deep understanding of the advertising ecosystem, with practical experience in digital media. Leveraging this experience and your product management expertise, you will collaborate closely with the Product Director to drive the growth and development strategy for the next generation of our campaign governance product, setting a new standard for Choreograph and WPP companies.
What you’ll do
- As a member of the growing product and engineering team, you will effectively contribute to the definition and oversee the delivery of the product roadmap, ensuring that the engineering team you oversee executes effectively and drives value creation, always staying focused of delivering against resource, time, and scope constraints.
To achieve this, you will build strong relationships with the engineering team and establish a structured process for delivering best-in-class technology. You will work directly with them daily, allocate and prioritise their workload to reach business goals and to incrementally deliver value.
- You will deliver effective project management, ensuring milestones are achieved and deadlines are met by all involved stakeholders
- You will engage with stakeholders across multiple business functions, specialisms and locations, collect quantitative and qualitative feedback from them, transform the insights gained through user and stakeholder feedback into feature requirements
You will involve specialist teams (including design, enablement, training, support) at the appropriate stages of requirements refinement, solution design, delivery and deployment.
You will continuously measure the value of the product backlog items and iteratively refine and prioritise the product backlog based on the data, insights and changing priorities
- Instill best practices of Product Management as a discipline across the team and identify improvement areas; proactively look for process and framework improvements and enhancements. Adapt and optimise use of relevant technology and tools to support effective and efficient product management work
What you’ll need
- 3+ years of experience in product management
- A strong understanding of how agencies and advertisers use data and technology solutions to support their business operations and strategies.
- Experience in and/or understanding of media agency services, deliverables, workflows
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