Regional Sales Manager, Distribution IL, WI, IA, MN, IN

Description

At Greenbridge, our sales team goes beyond transactions, we deliver strategic packaging solutions that drive measurable value for our customers. We are seeking a high-performing Regional Sales Manager to lead growth across a defined territory, building strong partnerships with distributors while expanding our presence in strapping, equipment, and tooling solutions.

In this role, you will own and execute a comprehensive territory strategy focused on driving volume, increasing gross margin, and securing new business while strengthening and retaining existing customer relationships. You’ll leverage deep market insight, technical expertise, and a strong understanding of customer operations to position Greenbridge as a trusted partner. Working cross-functionally with internal teams and external partners, you will lead complex sales opportunities from identification through implementation, delivering solutions that align with customer needs and demonstrate clear return on investment.

This is an opportunity for a strategic, results-driven sales leader who thrives on building relationships, navigating complex sales cycles, and influencing outcomes. If you are motivated by growth, take ownership of your performance, and are passionate about delivering value to customers, Greenbridge offers the platform to make a meaningful impact and grow your career.

Requirements

Performance Criteria

Quantitative

• Performance will be measured by achieving assigned growth targets for strap volume, equipment and tools.
• Key measures will be volume and gross margin growth.
• Performance will be measured against net, new business acquired, growth of existing accounts, and retention of customers.

Qualitative

• Effectiveness coordinating internal resources (equipment, customer service, etc.) to provide system solutions to the customer.
• Ability to execute the Greenbridge value proposition.
• Commitment to ongoing professional development.

Core Competencies

Territory Planning

• Correctly identifies specific areas of potential, prioritizes opportunities; follows up with step-by-step action plan to capture growth.
• Uses internal resources as well as external sources to advance the sale.
• Takes a long-term, strategic view while following territory plan.
• Effectively prioritizes steps in the buying cycle that predict sales; skilled at utilizing timing of such events to achieve sales goals.
• Assesses and uses appropriate methods to close sales.

Account Planning and Customer Knowledge

• Fully aware of and in contact with all decision makers and influencers in customer organization; devises specific strategies to address each decision maker and influencer.
• Partners with distributors to develops account growth plans.
• Identifies and implements key drivers of the sales process.
• Positions products to meet specific customer needs; targets selling strategies to the state in the sales cycle.
• Studies customer’s customers and their influence on customer decision making.
• Understands and strategically plans to overcome different barriers to entry.

Ownership & Performance Focus

• Self-aware of status of selling plan; takes opportunities to think and plan ahead.
• Displays courage to take calculated, informed risks to achieve corporate goals.
• Demonstrates creativity by developing out-of the box solutions for complex or unique sales opportunities.
• Creates own performance benchmarks for self-improvement. Goes beyond expectations to drive projects and initiatives forward.
• Effectively manages time and priorities across multiple commitments to achieve all objectives.

Coordination & Leadership

• Recognized within Greenbridge as an expert networker; known for strong internal and customer relationships.
• Valued by internal colleagues and customers for strength and breadth of industry connections and knowledge.
• Leverages and leads internal resources and suppliers, coordinating them to deliver high quality results on profitable opportunities.
• Recognized as a leader with resources and other team members.
• Mentors junior associates; acts as a positive role model.
• Leads change; can successfully influence others to achieve common objectives; drives team members to live by Greenbridge values.

Market Knowledge

• Analyzes and uses market trends to develop territory and customers strategies and plans.
• Realizes where the market is headed and what Greenbridge should do to be better positioned to cap