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Executive Communications Lead, Global Brand & Communications

TikTok
New York City, United Statesfull_timeVerifiedPosted 1 Oct 2024
💰 $285,000/yr($225,000/yr$285,000/yr)

About the role

Responsibilities

About TikTok
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and its offices include New York, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.

Why Join Us?
Creation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible.
Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day.
To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always.
At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.
Join us.

About the Team
The Executive Communications team, part of the Global Brand and Communications organizations, works across the Communications team and with cross-functional teams to help humanize the brand and tell meaningful stories that demonstrate impact, with a core focus on supporting TikTok's senior executives and other leaders. We are seeking an experienced and dynamic professional to lead this team. This role is essential in helping to shape and amplify the voice of TikTok’s leadership across internal and external platforms, ensuring alignment with the company’s vision, mission, and strategic goals. The successful candidate will develop and execute communication strategies that build trust, strengthen relationships with key stakeholders, and enhance TikTok’s reputation globally.

About the Role
The Executive Communications Lead will be responsible for crafting compelling narratives, managing executive visibility, and guiding executive-level communications during critical moments. They will also manage and develop a high-performing Executive Communications team, evolve the company's speaking processes, and oversee the Speakers Bureau.

We're looking for a strong leader who is passionate about the TikTok brand. You have proven experience planning and executing simultaneous projects. You're able to effectively manage through complex decisions and challenges, using sound judgement and expertise to mitigate risk and help ensure the best outcomes.

Ideal candidates are resilient self-starters who are motivated, persuasive, and work well in an ever-evolving environment. You have a passion for storytelling. You collaborate with ease across teams and are able to weigh big picture objectives with immediate business needs. You're good at connecting the dots and you thrive in an entrepreneurial environment. And you lead with a compassionate, people-first mindset. This is a highly collaborative role, reporting to the Chief of Staff of Global Brand & Communications.

Key Responsibilities
- Develop and execute a comprehensive Executive Communications strategy for TikTok’s leadership, ensuring consistent, impactful messaging and alignment to key business objectives
- Work closely with the broader Global Communications team to position TikTok’s executives as thought leaders through narratives that highlight TikTok’s role across key focus areas. Support development of narratives.
- Manage and coordinate leadership and executive participation in high-profile media interviews, public speaking engagements, industry conferences, and major company events. Prepare executives with detailed briefings and messaging guidance.
- Partner with PR teams in local markets to adapt and tailor executive communications for different regions.
- Collaborate with other teams — Policy, Legal, Product, Marketing, B2B, and more — to ensure consistency in messaging and to provide communications support during engagements with key external stakeholders.
- Partner with the Internal Communications team to support executive presence at All-Hands, off-sites and through other communications channels.
- Work closely with Global Communications to ensure alignment on key messaging and communication strategies. Ensure all communications reflect the company’s voice, values, mission and vision.

Qualifications

Minimum Qualifications
- Familiarity with the tech landscape, including an understanding of the social media industry.
- Proven ability to work in a global organization, with experience navigating communications across different cultures, regions, and regulatory environments.
- Exceptional writing, editing, and presentation skills are essential.


Preferred Qualifications
- Vast experience in corporate communications, executive communications, public relations, or a related field, preferably in a global consumer technology or social media company.
- Proven experience leading Exec Comms for senior leader

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Company

TikTok

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