Director of Global Impact Partnering - Viby

We’re making a bold shift, because staying the same isn’t an option. Consumer Intelligence is Arla’s reimagined Insights & Analytics function built to shape the future of dairy by putting real consumer understanding at the heart of everything we do. As the world around us changes fast, we’re stepping up with new capabilities, deeper expertise, and a sharper focus on impact. We’re not just here to answer questions, we’re here to challenge, to inspire, and to make sure the voice of the consumer drives the decisions that matter most in our business.

 

As the Director of Global Impact Partnering, you will lead the team of 8 Consumer Intelligence Impact Partners, our front line in bringing the voice of the consumer into the heart of marketing, innovation, and commercial decision-making. This is a highly influential and visible role, designed for a bold, modern insights leader who thrives at the intersection of strategy, storytelling, and business impact.

 

"You will act as the connective tissue between global marketing, brand, innovation, and country commercial teams, turning insight into action, steering smarter decisions, and pushing our business forward. Your team ensures that every major brand and innovation move starts with the right question and lands with the right impact. You’ll champion a new era of insights: less passive reporting, more sharp provocation, future focus, and commercial influence" - says Michael Swaisland, VP Vice President Insights & Analytics.

 

 

How you will make an impact

 

You will not only be a partner to marketing, you are a co-pilot. And you’re ready to rally a team that reflects that same energy.

Lead a Bold, Consumer Impact Team

• Build and develop a high-performing team of Impact Partners who serve as the consumer-centric, business-savvy partners to country-level and global marketing, brand, innovation, and commercial teams.
• Set the tone for modern insight practice. Proactive, provocative, and always commercially relevant.

Champion Best Practice in Next Generation Marketing (NGM)

• Embed NGM ways of working across the team and broader organization by promoting agile testing, fast learning, and continuous iteration.
• Ensure the use of Jobs to Be Done (JTBD), brand planning, and brand strategy frameworks as core tools to sharpen business problem framing and unlock deeper insight.

Front-Face of Consumer Intelligence

• Act as the lead engagement partner to senior global and local marketing, brand, and innovation stakeholders.
• Shape the perception of Consumer Intelligence as a strategic driver, not a support function, by constantly showing how insights drive better business outcomes.
• Represent the function in key forums and decision-making moments across global and regional teams.

Drive Commercial Impact through Insights

• Champion the use of data and insight to shape marketing, innovation, and portfolio strategy, connecting the dots between consumers, culture, and commercial opportunity.
• Influence business strategy by identifying growth spaces, reframing problems, and injecting the consumer voice at critical points.

Elevate Insight Capabilities Across the Business

• Serve as a thought partner to the VP of Consumer Intelligence and other functional leaders on the future of insight, growth strategy, and consumer-led marketing.