Ram Commercial Brand Manager

The Ram Professional Brand manager will have the opportunity to establish and execute a successful nameplate product and marketing strategy, both short and long term, to maximize sales, share, and profitability. 

• Manage Volume, Mix, incentive and profitability targets, strategies and execution. 
• Identify opportunities to improve and optimize performance.
• Develop, execute, and communicate a Go To Market strategy for the Ram brand and specific products lines. 
• Manage Brand throughput and profitability performance during transitions such as model years and new model launches.
• Work constructively together with the Product Planning, the Product Design Office, Engineering, advertising and finance.  Provide organizational direction on assembling and executing brand strategy while interfacing with cross functional organizations
• Presentation opportunities internally to senior management and externally to journalists and suppliers. 
• Interact with Business Centers and Dealers personnel to develop current and future product and sales strategies.
• Manage a high performance and fast paced, energetic environment.

 

Qualifications

Basic Qualifications

• Bachelor's Degree
• At least 4 years related work experience in automotive

Preferred Qualifications:

• 5 + years of brand marketing experience in automotive
• 5+ years of automotive field sales operations experience
• Understanding of commercial vehicles, target truck markets, and target customers