Sr Specialist, Marketing & Sales Operations

Comcast brings together the best in media and technology. We drive innovation to create the world's best entertainment and online experiences. As a Fortune 50 leader, we set the pace in a variety of innovative and fascinating businesses and create career opportunities across a wide range of locations and disciplines. We are at the forefront of change and move at an amazing pace, thanks to our remarkable people, who bring cutting-edge products and services to life for millions of customers every day. If you share in our passion for teamwork, our vision to revolutionize industries and our goal to lead the future in media and technology, we want you to fast-forward your career at Comcast.

Job Summary

Responsible for executing marketing efforts to gain new customers and maintain the current subscriber base. Supports local sales channels with the creation of marketing materials for external and internal use. Tracks local market trends, analyzes results, and draws conclusions about performance to recommend improvements to marketing strategies and tactics. Serves as the local marketing contact for internal marketing partners and outside vendors. Responsible for communication flow between other local functional groups regarding products, offers, campaigns, customer communications, and competitive tactics. Serves as a subject matter expert and provides guidance to sales channel employees. Develop processes and procedures to drive department efficiencies. Provides status of projects, deadlines, and performance to management. Manages and tracks the local marketing budget. Usually determines your own work priorities. Acts as a resource for colleagues with less experience.

Job Description

Core Responsibilities

• Develops and executes hyper-local marketing tactics to engage the community and drive brand awareness.
• Plans and executes local events, including logistics, promotion, and on-site management, to support marketing initiatives and engage with the target audience.
• Collaborate with local businesses and organizations to create joint marketing efforts and community events.
• Researches, writes and develops supporting marketing materials and presents recommendations to Marketing Manager or internal committee.
• Reviews literature pertaining to the current marketing project and previous marketing materials used in the assignment area.
• Acts as a point of contact for questions on department communications materials.
• Provides leadership and oversight to lower-level Marketing Specialists.
• Gathers materials of competitive companies in the field.
• Assists in translating business needs into analysis designs providing insight, knowledge and understanding of customers, products and industries.
• Helps to create reporting to measure success of Marketing programs.
• Consistent exercise of independent judgment and discretion in matters of significance.
• Regular, consistent and punctual attendance. Must be able to work nights and weekends, variable schedule(s) and overtime as necessary.
• Other duties and responsibilities as assigned.

Employees at all levels are expected to:

• Understand our Operating Principles; make them the guidelines for how you do your job.
• Own the customer experience - think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
• Know your stuff - be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
• Win as a team - make big things happen by working together and being open to new ideas.
• Be an active part of the Net Promoter System - a way of working that brings more employee and customer feedback into the company - by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
• Drive results and growth.
• Respect and promote inclusion & diversity.
• Do what's right for each other, our customers, investors and our communities.

Disclaimer:

• This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.

Skills

Communication, Marketing Initiatives, Marketing Strategies, Project Management, Teamwork

Compensation

Primary Location Pay Range: $73,627.75 - $110,441.63

Comcast intends to offer the selected candidate base pay dependent on job-related, non-discriminatory factors such as experience. Base pay is o