Sr. Feature Owner – ADAS/AD Driving Features

Leading the future in luxury electric and mobility At Lucid, we set out to introduce the most captivating, luxury electric vehicles that elevate the human experience and transcend the perceived limitations of space, performance, and intelligence. Vehicles that are intuitive, liberating, and designed for the future of mobility.   We plan to lead in this new era of luxury electric by returning to the fundamentals of great design – where every decision we make is in service of the individual and environment. Because when you are no longer bound by convention, you are free to define your own experience.   Come work alongside some of the most accomplished minds in the industry. Beyond providing competitive salaries, we’re providing a community for innovators who want to make an immediate and significant impact. If you are driven to create a better, more sustainable future, then this is the right place for you.

We are seeking a Senior Feature Owner to lead the development and delivery of next-generation L2++, L3, and L4 Autonomous Driving features within the ADAS/AD team. This role focuses on highway and urban driving autonomy, including hands-off/eyes-off driving capabilities, supervised and unsupervised automated driving, and advanced driver monitoring integration. 

This position requires a seasoned professional with deep expertise in higher levels of driving automation, a strong understanding of the transition from L2+ assisted driving to conditionally and highly automated (L3/L4) driving, and a proven track record of bringing innovative ADAS/AD software features into production. Our ideal candidate exhibits a can-do attitude, approaches their work with vigor and determination, and thrives in a fast-paced, cross-functional environment. 

 

ROLE AND RESPONSIBILITIES 

• Conceptualize, prototype, and launch cutting-edge L2++/L3/L4 driving features, including but not limited to:  

• • Hands-off highway driving with driver monitoring system (DMS) supervision 

• • Automated lane changes and highway merge/exit maneuvers 

• • Urban automated driving (intersections, traffic signals, roundabouts) 

• • Conditional automation (L3) with fallback-ready transition of control (ToC) strategies 

• • Geo-fenced L4 highway pilot with minimal driver intervention 

• • Advanced longitudinal and lateral control (steering, braking, acceleration) on ODD-defined roads 

• Own the end-to-end feature lifecycle from concept through production launch ensuring timely delivery of fully validated high-quality customer features  

• Create and manage feature roadmaps for multiple vehicle program lines, securing buy-in from stakeholders including marketing, homologation, safety, and executive leadership  

• Serve as the voice of the customer, representing L2++/L3/L4 features in all internal and external communications  

• Develop comprehensive feature definitions, including use cases, operational design domains (ODD), functional requirements, and target performance KPIs  

• Collaborate closely with the Functional Safety team to facilitate HARA, Safety Goal development, and SOTIF (Safety of the Intended Functionality) analysis specific to higher automation levels  

• Drive feature specifications using creative ideas and lead usability studies with UX/UI design teams, focusing on seamless handoff experiences between automated and manual driving  

• Partner with Tier 1 suppliers and internal teams (perception, planning, controls, mapping) to implement innovative L2++/L3/L4 solutions  

• Lead competitive benchmarking to stay current with industry trends, emerging regulations, an