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Senior Manager of Customer Analytics and Intelligence

Ford Motor Company
United Statesfull_timeVerifiedPosted 19 Dec 2025

About the role

Ford’s Advanced Concepting Team is seeking a visionary Senior Manager to lead the Customer Data, Analysis, and Tools group. This leader will orchestrate the development of an enterprise-wide customer segmentation framework using advanced analytics, sophisticated modeling, and innovative tool development. By collaborating across Corporate Strategy and Product Development, they will transform complex data into actionable insights to ensure new product concepts are precisely aligned with Ford’s strategic market opportunities.

The Senior Manager will develop and maintain an enterprise-wide customer segmentation framework to drive data-informed decision-making across Corporate Strategy, GM, and Product Development teams. Leading a group of subject matter experts, they will synthesize complex data into a comprehensive customer view, ensuring that new vehicle concepts and program definitions are agile, strategically focused, and provide significant enterprise value.
 

As an established global company, we offer the benefit of choice. You can choose what your Ford future will look like: will your story span the globe, or keep you close to home? Will your career be a deep dive into what you love, or a series of new teams and new skills? Will you be a leader, a changemaker, a technical expert, a culture builder…or all of the above? No matter what you choose, we offer a work life that works for you, including:

  • Immediate medical, dental, vision and prescription drug coverage
  • Flexible family care days, paid parental leave, new parent ramp-up programs, subsidized back-up child care and more
  • Family building benefits including adoption and surrogacy expense reimbursement, fertility treatments, and more
  • Vehicle discount program for employees and family members and management leases
  • Tuition assistance
  • Established and active employee resource groups
  • Paid time off for individual and team community service
  • A generous schedule of paid holidays, including the week between Christmas and New Year’s Day
  • Paid time off and the option to purchase additional vacation time.

This position is a leadership level 5.

For more information on salary and benefits, click here: https://fordcareers.co/LL5SP1

Visa sponsorship is not available for this position.

Candidates for positions with Ford Motor Company must be legally authorized to work in the United States. Verification of employment eligibility will be required at the time of hire.

We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, age, sex, national origin, sexual orientation, gender identity, disability status or protected veteran status. In the United States, if you need a reasonable accommodation for the online application process due to a disability, please call 1-888-336-0660.

This position is hybrid. Candidates who are in commuting distance to a Ford hub location may be required to be onsite four or more days per week. #LI-Hybrid

   #LI-SL2

Responsibilities:

  • Develop and maintain demand map to serve as a common framework for the enterprise to collaborate around opportunities. Thoroughly understand the theory, structure, process, and data behind the demand map to be an informed ambassador of it.
  • Integrate quantitative trend signals to ensure the map provides insights into future-oriented opportunities.
  • Extend the demand map to support strategic decisions in key global regions and Ford business units.
  • Work with strategy, planning, PD, GCI, GDIA, and marketing teams to ensure their processes are tied into the demand map where possible; and also ensure their needs for exploratory direction are met by the demand map.
  • Maintain ultimate expertise in the data within the demand map. Be the most knowledgeable people about each part of the demand map.
  • Oversee data acquisition, merging and cleaning, as well as analytical model development and deployment. Participate in peer-reviewed analytical forums to ensure models have the best quality and share lessons learned, new skills and tools.
  • Lead a team of analytical experts and strategic thinkers that provides thought leadership in strategic studies.
  • Establish tools for transparent self-service access to the data and analytical tools in the demand map. Provide users the training they need to use data and tools responsibly, as well

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Company

Ford Motor Company

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