VP, Digital Business Development
Scientific GamesAbout the role
Scientific Games:
Scientific Games is the global leader in lottery games, sports betting and technology, and the partner of choice for government lotteries. From cutting-edge backend systems to exciting entertainment experiences and trailblazing retail and digital solutions, we elevate play every day. We push game designs to the next level and are pioneers in data analytics and iLottery. Built on a foundation of trusted partnerships, Scientific Games combines relentless innovation, legendary performance, and unwavering security to responsibly propel the global lottery industry ever forward.
Position Summary
VP, Digital Business Development
Scientific Games is a global leader in retail and digital products, technology and services that drive profits for government-sponsored lottery and sports betting programs. From enterprise gaming platforms to exciting entertainment experiences and trailblazing retail and digital solutions, Scientific Games elevates play every day.
Built on a foundation of trusted partnerships since 1973, Scientific Games combines relentless innovation, performance and unwavering security to responsibly propel the industry forward. With worldwide operations and innovative capabilities in game design, production, distribution, systems and terminals, and turnkey technology solutions, Scientific Games is deeply integrated across the lottery ecosystem as an essential service provider to global lottery programs which represent a critical and growing source of funding for governments around the world.
The VP, Digital Business Development leads business development efforts for future growth within the Digital business unit in support of the company’s overall financial and strategic objectives. Reporting to the SVP, Digital Business Development and working closely with peers across the organization, the VP, Digital Business Development is a data driven, entrepreneurial minded person will leverage their passion to assess the market landscape and drive strategic new revenue streams and business models through new partnerships. Additionally, this role blends high-level digital strategy with hands-on narrative leadership, serving as the architect of SG’s modernization message.
The leader will play a pivotal role in driving global expansion of digital solutions. You are a dynamic executive with deep expertise in sales, strategic partnerships and navigation of regulations in the gaming industry. You will be responsible for co-developing and executing innovative strategies that align cross-functional teams, enabling rapid growth and ensuring the highest quality experiences for lotteries globally. Your attention to detail, strong analytical skills, and ability to manage multiple priorities will be crucial to your success in this role. While the role will start as a senior individual contributor, the expectation is that the leader will build a team over time to execute strategic business opportunities identified.
Core Responsibilities:
- Develop and own various digital business development strategies, aligning with SG's global vision and revenue growth targets.
- Own and shape the modernization narrative, going beyond iLottery to include licensing, business operations, ESG, MBE participation, and omni-channel growth.
- Build and maintain a library of persuasive content tailored to each state’s policy landscape and modernization opportunities.
- Understand the unique needs of each jurisdiction and craft targeted messaging to match issues and priorities.
- Ensure consistent, high-impact storytelling across all proposals, sales materials, and executive communications.
- Lead ongoing digital strategies with existing partners.
- Assess the market landscape and lead partnership and strategic venture initiatives, coordinating with relevant stakeholders across the organization to expand presence in the market.
- Assess, improve, and implement an optimal go-to-market strategy for digital solutions, leveraging a data driven funnel, metrics, KPIs and a robust performance structure to support execution.
- Lead new market entry initiatives, ensuring alignment with regulatory requirements and emerging opportunities in the gaming sector.
- Continuously monitor industry trends, market performance, and technological advancements, refining strategies proactively to maintain a competitive edge.
- Serve as a key industry thought leader, representing SG at major conferences and high-profile industry events.
- Present and communicate performance and long-range plan to key stakeholders, including members of the executive leadership team.
Position Requirements/Qualifications:
- 15+ years of experience in strat
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