Sr. Director, Marketing

OPENTEXT 
OpenText is a global leader in information management, where innovation, creativity, and collaboration are the key components of our corporate culture. As a member of our team, you will have the opportunity to partner with the most highly regarded companies in the world, tackle complex issues, and contribute to projects that shape the future of digital transformation.

 

 

YOUR IMPACT

Dive into our culture of innovation, creativity, and collaboration. Partner with top companies, tackle complex challenges, and shape the future of digital transformation. Trust, high standards, and ownership define our global community. Be part of something extraordinary!

 

Sr. Director, Field Marketing will be responsible for developing and executing field marketing strategies to drive demand generation, customer engagement, and sales enablement across various regions. This role will collaborate closely with sales, product marketing, and corporate marketing teams to align marketing initiatives with business objectives and ensure the effective execution of programs.

 

WHAT THE ROLE OFFERS

• Strategy Development: Develop and implement a comprehensive field marketing strategy that aligns with the company’s overall marketing and sales goals.
• Campaign Management: Lead the planning, execution, and optimization of regional marketing campaigns, events, and programs to generate leads and drive customer engagement.
• Team Leadership: Manage and mentor a team of field marketing managers and specialists, fostering a high-performance culture and ensuring professional development.
• Collaboration: Work closely with sales, product marketing, and corporate marketing teams to ensure alignment of marketing initiatives with business objectives.
• Budget Management: Oversee the field marketing budget, ensuring efficient allocation of resources and maximizing ROI on marketing spend.
• Performance Tracking: Establish and monitor key performance indicators (KPIs) to measure the success of field marketing efforts and adjust strategies as needed.
• Market Insights: Conduct market research and gather customer insights to inform marketing strategies and identify new opportunities for growth.
• Brand Consistency: Ensure consistent messaging and branding across all field marketing activities and materials.
• Competitive salary and benefits package
• Opportunity to work with a talented and passionate team
• Career growth and development opportunities
• Flexible work environment

 

WHAT YOU NEED TO SUCCEED

• Education: Bachelor’s degree in Marketing, Business Administration, or a related field; MBA preferred.
• Experience: 10+ years of experience in marketing, with at least 5 years in a senior field marketing role, preferably within the software industry.
• Leadership: Proven experience in leading and managing high-performing marketing teams.
• Skills: Strong strategic thinking, project management, and analytical skills.
• Communication: Excellent verbal and written communication skills, with the ability to influence and collaborate with cross-functional teams.
• Technology: Proficiency in marketing automation tools, CRM systems, and analytics platforms.
• Travel: Willingness to travel as needed to support regional marketing activities and events.

 

 

ONE LAST THING: 

OpenText is more than just a corporation, it's a global community where trust is foundational, the bar is raised, and outcomes are owned.  With 4+ years of SaaS sales experience and a proven track record of achieving targets, this is your chance to be a catalyst for growth, innovation, and success in the dynamic realm of cyber resilience. Join us on this journey, where your expertise will shape the future of secure and resilient business landscapes.

 

 

 

OpenText's commitment to diversity and inclusion surpasses legal requirements, evident in our