Senior Product Marketing Manager - MDR

Arctic Wolf is a global leader in security operations. We serve over 7,000 organizations worldwide, leveraging our Aurora Platform to turn more than seven trillion security events weekly into actionable outcomes. Arctic Wolf has been named to the CNBC Disruptor 50 list for three consecutive years underscoring our innovative approach in the cybersecurity industry.

Our mission is simple: End Cyber Risk. We’re looking for a Senior Product Marketing Manager to be a part of making this happen.

About the Role

Arctic Wolf seeks a Senior Product Marketing Manager who is passionate about explaining business value and a can-do attitude with infectious energy. The right candidate takes pride in their storytelling skills and thinks deeply and thoughtfully about messaging and positioning, B2B cybersecurity trends, and market research. Never satisfied with the status quo, you push yourself to get better every day. Expect to lead market growth at Arctic Wolf by speaking to customers, creating personas, and launching products and promotions. Cross-functional work is in your ideal workday.

Responsibilities

• Communication Skills: As a natural storyteller, your ability to take a technical concept and translate it into meaningful business value for a cybersecurity audience.

• Messaging and Positioning: You enjoy developing value-based stories that catch a buyer’s attention. You know how to develop solution positioning and corresponding messaging that uniquely differentiates a company versus the competition.

• Market Research and Intelligence: You are an expert on asking the right questions to uncover who buyers are, how they buy, and their buying criteria and translating your knowledge into helpful content to enable across company teams.

• Product Launch: You enjoy leading Go-To-Market product launches for maximum business success especially across Sales, Marketing, and Partners working with Product Management. You can manage launch plans and timelines, communications, training, sales enablement, and deliverables for your solution.

• Sales and Marketing Content Development: Bring your writing and analytics prowess, you deliver compelling content to empower marketing and sales. You’ve created collateral like datasheets, solution briefs, blogs, and presentations before and enjoy enabling sales with talk tracks and internal tools to support the selling process.

• Project Management: You leverage deep industry experience in cybersecurity and Managed Detection and Response (MDR) and strategic planning to develop an actionable vision and execute growth strategies for MDR.

Who You Are

• Strong grasp of cybersecurity principles and enterprise IT infrastructure.

• Proven experience taking products from conception to market launch in the cybersecurity industry

• Ability to be flexible on a day-to-day basis with task priority and manage parallel deliverables effectively required

• Superior project management and presentation skills

• Excellent verbal and written communication skills

• Demonstrated success marketing to and through a partner channel

Minimum Qualifications

• Bachelor’s degree in engineering, english, social sciences, business or marketing

• 5+ years of B2B technology/software/SaaS product marketing experience

• 3+ years of cybersecurity experience

• Ability to travel, passport required

Preferred Qualifications

• MBA

• Experience with Managed Detection and Response (MDR) solutions

About Arctic Wolf

At Arctic Wolf, we foster a collaborative and inclusive work environment that thrives on diversity of thought, background, and culture. This is reflected in our multiple awards, including Top Workplace USA (2021-2024), Best Places to Work – USA (2021-2024), Great Place to Work – Canada (2021-2024), Great Place to Work – UK (2024), and Kununu Top Company – Germany (2024). Our commitment