Vice President, Health & Life Science

FleishmanHillard, a leading global communications agency, has an immediate opening for an entrepreneurial, self-starting Vice President to join our growing healthcare team. This is an exciting career opportunity for a PR professional with a passion for healthcare-related communications to work closely with FH senior management and assist global healthcare clients with their external public relations and communications activities.

This role will lead global therapeutic area work for one of FH’s leading pharmaceutical clients in the neurology field and collaborate with other healthcare clients and brands as part of FH’s growing health and life sciences practice.

This individual will face a broad array of challenges including reputation management, disease state education, advocacy relations, media relations, social media and digital integration, and marketing communications.

The ideal candidate for this role will be a strategic thinker, ideator, and ultimately the “maker” that brings stories to life for our clients. You will help guide the strategic direction in key therapeutic areas and drive thought leadership to highlight this client’s expanding portfolio. You’re willing to dive into the content creation process as well as lead a team to successfully execute multi-stakeholder integrated campaigns.

FleishmanHillard values the importance of impact and inclusion to strengthen the bonds between us, grow our people and create spaces for everyone to thrive. We stay true to our commitment to our people and the communities in which we live and work. As part of our ongoing effort to be the world’s most inclusive agency, we are committed to seeking candidates who possess and demonstrate a profound interest in furthering our impact and inclusion goals.

Responsibilities

• Serve as a day-to-day client contact and manage workstreams and teams globally on program implementation aimed at reaching diverse stakeholders such as patients, medical professionals, advocacy organizations, policy influencers, media, and client employees
• Play a pivotal role in leading many of the day-to-day activities for the healthcare practice’s account teams, including working with senior members of the team to help manage budgets and forecasts, oversee projects and clients, and contribute to new business proposals and opportunities.
• Develop and edit compelling and high-quality client deliverables, including plans, research and analysis, media materials, website and social media content, client correspondence, and collateral.
• Drive communications campaigns with healthcare and trade media; develop strong traditional and social media relationships as well as relationships with third-party influencers.
• Provide team member management and development.

Qualifications

• 8+ years of experience in healthcare communications, with a deep background developing and executing public relations and reputation programs, including product communications, content marketing, media relations and leader communications.  Agency experience is a must and experience working in or with pharmaceutical companies is highly desired.
• Demonstrated experience working directly with clients on day-to-day activities, working alongside and managing teams to execute plans effectively, and drafting and implementing strategic communications programs within budget.
• Significant experience in product communications, specifically product data milestones, regulatory approvals (U.S. and Global) and ad comms, as well as branded and non-branded category awareness and disease awareness related to product therapeutic areas.
• Excellent creative writing skills, with experience translating complex science issues into consumer-friendly messages and materials, and the ability to develop and edit high-quality communications plans, position papers, fact sheets, news and online media materials, bylined articles, trend analysis summaries, leader correspondence, and plans and presentations.
• Ability to engage with and counsel senior level decision-makers across the client’s business and deliver connective insights to assist clients in driving alignment and execution of cross-company initiatives.  Candidate should have experience building relationships and working with diverse stakeholders effectively.
• Candidate should have strong understanding of the media environment and established media contacts in top-tier and healthcare trades with the ability to create media strategy and drive coverage. A demonstrated hands-on media approach is required.
• Ability to develop relationships with third-party organizations, physicians and caregivers, and to attend external meetings and events representing the agency and client (e.g. medical conferences, third-party events, etc.)
• A strong understanding of digital communic