Director, Communication

Dreaming big is in our DNA. It’s who we are as a company. It’s our culture. It’s our heritage. And more than ever, it’s our future. A future where we’re always looking forward. Always serving up new ways to meet life’s moments. A future where we keep dreaming bigger. We look for people with passion, talent, and curiosity, and provide them with the teammates, resources and opportunities to unleash their full potential. The power we create together – when we combine your strengths with ours – is unstoppable. Are you ready to join a team that dreams as big as you do?

SALARY: $151,200-$179,550, bonus and long-term incentive eligible

COMPANY:  
Michelob ULTRA. Cutwater Spirits. Budweiser. Kona Brewing Co. Stella Artois. Bud Light. That’s right, over 100 of America’s most loved brands, to be exact. But there’s so much more to us than our top-notch portfolio of beers, seltzers, and more. We are powered by a 19,000-strong team that shares our passion to create a future with more cheers. We look for people with talent, curiosity, and commitment and provide the teammates, resources and opportunities to unleash their full potential. The power we create together – when we combine your strengths with ours – is unstoppable. Are you ready to join a team that dreams as big as you do?

ROLE SUMMARY:

We’re looking for a thoughtful, thorough, and engaged Communications Director who will serve as public relations and communications lead for multiple brands within our award-winning portfolio. This person will play an active role in brand strategy and campaign planning, and provide strategic counsel on marketing campaign development, earned media activations, proactive and reactive media stories, and more.

The ideal candidate will have an interest in popular culture, sports, innovation, social media, and trends in consumer behavior, and enjoy a role that is a mix of brand communications and corporate communications. This person should understand how to get things done in a large, matrixed organization, and have experience working with national, consumer-facing brands. This individual should balance confidence with humility and seek to be a convener, both internally and externally.  Our potential is only limited by how big we can dream!

JOB RESPONSIBILITES:

• Serve as public relations and communications lead for multiple brands within our award-winning portfolio

• Play an active role in brand strategy/campaign planning meetings

• Provide strategic counsel on marketing campaign development, earned media activations, proactive and reactive media stories, and more

• Day-to-day lead of PR agencies; collaborate with them as part of planning process and execution of campaigns

• Develop communications materials, conduct interview prep sessions with internal spokespeople and staff media interviews for campaign, product launches and executive visibility opportunities

• Merchandise and report campaign results; track against KPIs

• Assess press opportunities, speaking engagements and other requests originating from agencies, vendor partners and marketing staff

• Manage brand PR budgets and oversee contracts with agency partners

• Generate ideas for signature stories for brands, marketing team and A-B

• Collaborate effectively with internal teams while leading agency partners

• Develop and execute communications plans for sizeable, integrated campaigns

• Provide clear and direct counsel to internal clients and teammates

• Move quickly and feel comfortable having autonomy to lead projects

• Translate our business into proactive, positive storytelling to drive our corporate reputation

JOB QUALIFICATIONS:

• 7-10 years communications experience in-house or at a PR agency

• Undergraduate degree (communications, journalism, literature, or writing preferred)

• Experience developing and executing high profile, impactful campaigns and programs that drove earned media coverage and social conversation

• Excellent writing skills

• Experience at a company with national, consumer-facing brands is helpful

• Experience in beverage/brewing