Senior Product Manager, Salesforce

<p data-pm-slice="1 1 []"><strong>POSITION SUMMARY</strong><br><br>We are seeking a strategic <strong>Senior Salesforce Product Manager</strong> to drive the product vision, roadmap, and execution of our Salesforce platform initiatives while championing user-centric design and data-driven decision making. This role combines deep product management expertise with Salesforce platform knowledge, business analysis, and stakeholder management responsibilities. The ideal candidate will serve as both a product strategist and execution leader, ensuring our Salesforce solutions deliver maximum business value while driving user adoption and satisfaction across the organization.<br><br><strong>PRIMARY RESPONSIBILITIES</strong><br><br><strong>Product Strategy &amp; Roadmap Management (35%)</strong><br>- Define and own the comprehensive Salesforce product vision, strategy, and multi-year roadmap aligned with business objectives<br>- Conduct market research, competitive analysis, and user needs assessment to identify product opportunities and innovation areas<br>- Collaborate with executive leadership to translate business strategy into actionable product initiatives and feature requirements<br>- Prioritize product backlog and feature development based on business value, user impact, technical feasibility, and ROI analysis<br>- Establish product success metrics, KPIs, and measurement frameworks to track product performance and user satisfaction<br>- Drive product discovery sessions and ideation workshops with cross-functional teams and stakeholders<br>- Manage product portfolio decisions including feature sunset, platform consolidation, and technology investment priorities<br><br><strong>Requirements Management &amp; Business Analysis (25%)</strong><br>- Lead comprehensive requirements gathering sessions with business stakeholders, subject matter experts, and end users<br>- Translate complex business needs into detailed functional requirements, user stories, and acceptance criteria<br>- Conduct thorough business process analysis and workflow optimization to maximize Salesforce platform value<br>- Partner with solution architects to ensure technical feasibility and optimal implementation approaches for product features<br>- Create and maintain detailed product specifications, wireframes, and process flow documentation<br>- Facilitate requirements validation sessions and user acceptance testing coordination<br>- Manage scope changes, requirements traceability, and impact analysis throughout product development lifecycle<br><br><strong>Stakeholder Management &amp; Communication (20%)</strong><br>- Serve as primary product liaison between business units, technical teams, and executive leadership<br>- Conduct regu