Vice President, Marketing
NuvalentAbout the role
The Company:
With deep expertise in chemistry, Nuvalent is working to create selective medicines designed with the goal to address the needs of patients with cancer. Nuvalent is an exciting early-stage company, bringing together experienced scientists and industry veterans with a proven track record in drug discovery, oncology drug development, and company building.
The Role:
Reporting to the Vice President, Commercial, The Vice President, Marketing will be a proven leader with deep expertise in oncology marketing, successful product launches, and team-building capabilities. This position will be responsible for developing and executing the brand strategy for zidesamtinib and neladalkib, potential best-in-class therapies for biomarker-directed NSCLC. The VP, Marketing will build and lead a comprehensive portfolio marketing plan while collaborating cross-functionally to ensure launch readiness.
Responsibilities:
• Develop and execute the brand strategy for zidesamtinib and neladalkib, ensuring launch readiness in 2026.
• Build a best-in-class marketing organization, encompassing product management, digital marketing, market access marketing, and thought leader liaisons.
• Lead brand development efforts, including brand identity, positioning, and messaging, in collaboration with Sales and Market Access teams to design a go-to-market strategy and launch plan.
• Oversee launch tactical planning for personal and non-personal promotion, leveraging innovative strategies to drive brand awareness and patient identification.
• Contribute to revenue forecast benchmarks, performance metrics, and assumptions to ensure effective strategic planning.
• Collaborate with Commercial Operations and other functions to create customer insights strategies, competitive monitoring plans, and market research frameworks.
• Ensure all marketing activities comply with company guidelines, local laws, and industry regulations throughout the launch and commercialization process.
• Partner closely with Commercial and Medical Affairs leadership to align on and execute brand strategy.
• Lead, mentor, and develop a high-performing marketing team, fostering collaboration across the organization and ensuring the successful execution of marketing initiatives.
• Serve as a key member of the U.S. Commercial leadership team, driving the strategic direction and achievement of company-wide goals.
Competencies Include:
• Foster a culture of empowerment, collaboration, and a focus on patient impact.
• Strong scientific and clinical orientation, comfortable with data, and ability to distill complex clinical information into business implications and credible narrative with internal and external stakeholders.
• Exceptional communication and influence skills, with the ability to inspire confidence and work successfully with varied stakeholders including the Brand Team and Product Development Team.
• Proficient in multichannel marketing directed towards HCPs and patients, including digital, media, peer-to-peer, congresses, and personal promotion tactics.
• Drives for results and nurtures a performance-based culture of continuous improvement, addressing concerns and conflict proactively.
• Characteristics include being entrepreneurial, collaborative, and an energetic initiative-taker with strong interpersonal and analytical skills.
Qualifications:
- Bachelor’s degree required; MBA or equivalent degree preferred.
- 15+ years of biopharma experience, including oncology product launch experience. NSCLC experience preferred.
- 5+ years of commercial oncology experience in the U.S. market, with expertise in data, analytics, and commercial operations.
- Proven ability to manage multiple projects simultaneously, prioritize effectively, and communicate at all organizational levels.
- Demonstrated success in recruiting, onboarding, managing, and retaining top talent, with a track record of developing and mentoring direct reports.
- Strong knowledge of analytics and operations tools and technologies.
- Excellent written, verbal, and presentation skills.
- Willingness to travel domestically up to 20%.
Additional Information:
Nuvalent is committed to fair and equitable compensation practices, aiming to provide employees with market-competitive total rewards packages.
The annual targeted base salary range for this role is $310,000 – $350,000.
The targeted range reflects what Nuvalent reasonably and in good faith expects to offer for this position at the time of posting, but the final salary determination may be within or outside this range based on various factors, including, but not limited to, experience, skills,
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