Sr. Spclst , Global Marketing Engagement, DHH

Job Description

Senior Specialist, Global Marketing Engagement (GME), DHH

Our Digital Human Health (DHH) team is innovating how we understand our patients and their needs. Working cross functionally we are inventing new ways of engaging,

interacting with our customers and patients leveraging digital, data and analytics and measuring the impact. The Senior Specialist, GME, DHH will be responsible for developing and delivering data and analytics, generating strategic insights, and addressing global brand lead and US new product team’s business questions to inform pharma pipeline investments and “beyond” G7 investments. Furthermore, the team member will partner closely with global marketing, regional marketing, clinical and discovery, finance & enterprise strategy teams to inform executive decision making through analytics support for clinical development, business development and alliances/partnerships decisions.

The team member will partner closely with our pipeline forecasting capabilities by leveraging real world, market research and financial data. The team member will help establish a set of analytics capabilities anchored to our early commercial marketing framework to shape franchise strategy and proactively “connect the dots” across DHH cross functional teams. The Sr. Specialist will also be responsible to support concrete recommendations and communicate on-going risk/benefit against standardized commercial metrics. Reporting to the Director of Global Marketing Engagement within DHH, this role will lead development of analytics capabilities for the pharma pipeline in the assigned therapeutic areas, which may include infectious diseases, neurosciences, cardiovascular and/or ophthalmology disease areas. In addition, this role will also be responsible for embedding enterprise go to market strategy in early commercial strategy – for “beyond” G7 investments.

The successful candidate will partner closely across DHH capability functions like market research, forecasting, payer insights & analytics and data strategy & solutions.

Primary Responsibilities:

• Global Marketing Engagement: Develop commercial insights solutions, business cases and market evaluation to support decision making for the pharma pipeline and business development, utilizing deep data driven analytics.

• Stakeholder Collaboration: Partner with global marketing teams, operations and clinical to inform strategic reviews and increase commercial rigor through all phases of pipeline asset development.

• Communication and Transparency: Provide global marketing teams, and governance committees, transparency, and commercial insights on pipeline portfolio on topics related to market dynamics, competitive insights, patient journeys, access considerations amongst others.

• Analytics and Benchmarking: Lead benchmarking analytics to collect, analyze, and translate insights into recommended business actions to inform pipeline development choices. Provide critical insights to leaders for communication on human health portfolio, early pipeline commercial forecasts and related business drivers.

Required Experience and Skills:

• Bachelor's degree, preferably in a scientific, engineering, or business-related field.

• 3+ years of experience in marketing, clinical development, advanced analytics, asset portfolio management, strategic planning, insights syndication or related roles within the pharmaceutical or biotechnology industry

• Strategic thinker who can be consultative and “engage as equals.”

• Strong communication skills using effective story-telling grounded on data insights.

• Ability to execute solution approaches complex and ambiguous business problems.

• Understanding of Real-world data assets and commercial pharma data ecosystem

• Strong communication and presentation skills, with the ability to effectively communicate complex concepts to both internal and external stakeholders.

• Relationship-building and influencing skills with an ability to collaborate cross-functionally.

Preferred Experience and Skills:

• Experience in healthcare data, insights, and analytics

• Experience in Life Science or consulting industry

• Advanced degree (e.g., MBA, PharmD, PhD) preferred.

• Therapeutic area experience in cardiovascular & metabolic diseases preferred.

• Global experience preferred.

 Our Human Health Division maintains a “patient first, profits later” ideology. The organization is comprised of sales, marketing, market access, digital