Manager, Social Research  

Location – NYC (Hybrid) 

Data-Driven Research and Insights 

MarketCast combines the power of research, technology, and data science to help marketers and researchers maximize their advertising impact and unlock brand Fandom.  

Our data and insights guide critical marketing decisions, helping brands determine which fandom audiences to prioritize and product benefits to communicate, in addition to developing, launching, and measuring brand and advertising campaigns across media platforms. Today our clients represent the biggest names in entertainment, tech, consumer brands, and sports and video games, and our impact touches the lives of billions of people around the globe.   

#FandomIsOurJam 

We’re looking for someone who loves digging into social media conversations to uncover what people are really saying about brands, products, movies and talent. As a Manager on our Social Research team you will play a hands-on role in helping clients across industries understand the conversations about their brands and audiences. In this role, you’ll blend client engagement with research and reporting — analyzing social data, uncovering insights, and ensuring clients receive responsive, high-quality support. You’ll also collaborate with colleagues across MarketCast to integrate social insights into brand tracking, sponsorship and custom research projects. It’s a great opportunity for someone who has a passion for understanding consumer behavior, and who can turn complex social data into clear, actionable stories. 

In this role you will: 

Serve as the day-to-day point of contact for assigned clients, ensuring satisfaction through timely communication and responsive support. 
Anticipate client needs by applying knowledge of their business and context to deliverables and recommendations. 
Analyze social media conversation (volume, sentiment, themes, personas, sample comments) and synthesize findings into actionable insights, leveraging quantitative and qualitative analysis to craft compelling narratives. 
Ensure deliverables are accurate, on time, and aligned with client objectives. 
Maintain high standards for data accuracy, interpretation, and presentation. 
Manage multiple projects simultaneously, balancing recurring deliverables with ad hoc requests. 
Collaborate with Directors on complex or strategic client needs while independently handling day-to-day execution. 
Apply strong organizational skills to prioritize and adapt to changing needs. 

 

It’ll be helpful if you have: 

3–5+ years’ experience in social analytics, market research, marketing/communications, or related roles. 
Client service/account management experience 
Solid working knowledge of major social media platforms and social listening tools (e.g. Meltwater, Talkwalker, Brandwatch, or similar). 
Demonstrated ability to analyze and synthesize large volumes of unstructured social data. 
Strong writing and presentation skills with attention to detail. 
Organized & responsive, and able to thrive in a quick-turn environment. 
Interest in and familiarity with entertainment and media trends preferred. 

 

Benefits and Perks: 

• Medical, Dental, Vision
• 401(k) Company Match
• Freedom Leave (PTO)
• Health & Wellness Events & Benefits
• Professional & Personal Growth & Learning Opportunities and, more 

 

Our Purpose: 

Fandom connects people with shared passions and builds communities around them. It offers them space to express their joy and love, whether that’s for superheroes, sports teams, or even small batch whiskeys. At MarketCast, we believe in the power of fandom. It’s as important for brands as it is for action heroes and we do fandom research, data science and analytics better than anyone on the planet. This obsessive focus on fans helps the world’s top creators, media platforms, and sports leagues transform followers into fanatics and investments into impact.  

 

Our Core Values: 

Curiosity Makes Us Tick  

Our love of learning manifests in everything we do - from the surveys we field and the datasets we analyze to the technology we develop. Where others pause, we push forward, uncovering hidden meaning and answers. Always learning, always looking for more.  

We Celebrate Wins  

Whether its wowing clients with research or solving everyday challenges, we pause to honor great work and everyone who plays a role in it. We acknowledge and recognize great work and hustle that helps deliver the very best outcomes. 

Trust is Always Trending