Director, Digital Sales

We’re Watts. Together, we’re reimagining the future of water.

We feel proud every day about what we do. We're all part of the same crucial mission, no matter what function we support -- it's to provide safe, clean water for the world, and to protect our planet's most valuable resource.

What we do:

For 150 years, Watts has built best-in-class products that are trusted by customers in residential and commercial settings across the world. We are at the forefront of innovation, working with cutting-edge technology to provide smart and connected, sustainable water solutions for the future. Watts is a leading brand with a quality reputation — and we have a dynamic future ahead.​

Today, we are transforming the industry with Nexa, our Intelligent Water Management SaaS platform. Nexa empowers commercial properties to manage water more efficiently, sustainably, and safely through connected devices, predictive analytics, and actionable insights.

Nexa delivers value in three critical areas:

• Leak Protection – Detect and mitigate leaks before they cause costly damage.
• Water Usage Insights – Gain real-time visibility into water consumption to optimize efficiency and sustainability.
• Water Systems Management – Monitor and manage critical water systems for performance, compliance, and reliability.

Our mission is clear: to scale a differentiated SaaS business that creates measurable value for customers and drives the future of intelligent water management.

Scope of Position:

This highly motivated individual, as part of the Watts Applied Solutions Sales team, will be responsible for leading the go-to-market strategy and execution for Nexa, driving aggressive SaaS revenue growth across North America. This is a quota-carrying leadership role with responsibility for meeting and exceeding ARR targets, building a high-performing sales team, recruiting and managing multiple sales channels, and scaling Nexa into a $50M+ SaaS portfolio. This role is ideal for a proven SaaS sales leader who has successfully grown a portfolio from the ground up and thrives in a fast-paced, entrepreneurial environment. This position is responsible for supervision of remote based Sales Professionals. This position reports to Vice President, Watts Applied Solutions Sales. This role is remote and is based in the United States.

Primary Job Duties and Responsibilities

• Own and deliver on SaaS revenue targets, with clear quarterly and annual ARR goals.
• Develop and execute a comprehensive SaaS sales strategy, including pricing, tiering, and recurring revenue models.
• Build and lead a high-performing SaaS sales team to accelerate adoption and growth.
• Identify and prioritize key market segments and strategic accounts for Nexa.
• Establish and grow relationships with enterprise customers, channel partners, and strategic accounts.
• Provide market intelligence and feedback to influence product roadmap and go-to-market strategies.
• Represent Watts at industry events and conferences to drive awareness and lead generation.
• Maintain a strong sales pipeline and accurate forecasting using CRM tools.
• Partner with Customer Success to ensure seamless onboarding, retention, and upsell opportunities.
• Assume responsibility for other projects and duties as assigned by Vice President, Watts Applied Solutions or Company management.
• We are looking for a highly accountable leader to drive a new and emerging market.
• Travel Requirements: Up to 75%.

Required Qualifications

• Bachelor’s degree required.
• 10+ years in Sales and Sales leadership.
• Understanding of and adherence to applicable laws, codes, policies, regulations, and safety practices and procedures, as applicable.
• Must successfully establish employment eligibility and satisfactorily complete background checks, including urine analysis and required pre-employment testing as a condition of employment.

Preferred Qualifications

• Robust experience in SaaS sales leadership, with a proven track record of building and scaling SaaS businesses from early stage to significant revenue.
• Experience managing $50M+ SaaS revenue portfolios and delivering against aggressive ARR targets.
• Strong understanding of SaaS metrics, pricing models, and recurring revenue strategies.
• Experience selling into commercial buildings, facilities management, or related industries is highly desirable.
• Demonstrated ability to sell at multiple levels, from C-suite to operational teams.
• Proven success in building and leading high-performing s