Jobs and Careers
EQ
Marketing Analytics Manager, Financial Services
EquitableUnited States, United Statesfull_timeVerifiedPosted 20 Aug 2024
💰 $130,000/yr($103,000/yr – $130,000/yr)
About the role
At Equitable, our power is in our people.
We're individuals from different cultures and backgrounds. Those differences make us stronger as a team and a force for good in our communities. Here, you'll work with dynamic individuals, build your skills, and unleash new ways of working and thinking. Are you ready to join an organization that will help unlock your potential?
Equitable's Marketing team is looking for an experienced Marketing Analytics Manager to join our dynamic team. You'll drive strategic analytics initiatives that significantly impact our marketing and business performance. As a key partner to senior leadership, you'll influence strategies to maximize user acquisition, retention, and overall client experience.
Key Job Responsibilities
The base salary range for this position is $103,000-$130,000. Actual base salaries vary based on skills, experience, and geographical location. In addition to base pay, Equitable provides compensation to reward performance with base salary increases, spot bonuses, and short-term incentive compensation opportunities. Eligibility for these programs depends on level and functional area of responsibility.
For eligible employees, Equitable provides a full range of benefits. This includes medical, dental, vision, a 401(k) plan, and paid time off. For detailed descriptions of these benefits, please reference the link below.
Equitable Pay and Benefits : Equitable Total Rewards Program
Required Qualifications
Preferred Qualifications
Skills
Problem Solver: A can-do attitude and creative problem-solving skills.
Collaborative Influencer: Ability to work in and influence across a highly matrixed, largely remote workforce. Highly collaborative, with proven ability to lead and influence others with confidence and emotional intelligence.
Strong Communicator: Strong communication and partnership skills; able to collaborate through complex problems with a diverse team across departments, organizational levels, and with external partners.
Business Acumen: Strong written and verbal communication skills with proven ability to translate analyses into business actions and quantified impact.
Project Management: Proven experience independently managing cross-functional projects, delivering results on tight timelines with minimal direction.
Attention to Detail: Superior attention to detail and proven ability to deliver data with integrity.
Diversity, Equity and Inclusion: Demonstrates a commitment to Diversity, Equity and Inclusion by treating everyone with respect and dignity, ensuring all voices are heard and advocating for change.
ABOUT EQUITABLE
At Equitable, we're a team of over ten thousand strong; committed to
We're individuals from different cultures and backgrounds. Those differences make us stronger as a team and a force for good in our communities. Here, you'll work with dynamic individuals, build your skills, and unleash new ways of working and thinking. Are you ready to join an organization that will help unlock your potential?
Equitable's Marketing team is looking for an experienced Marketing Analytics Manager to join our dynamic team. You'll drive strategic analytics initiatives that significantly impact our marketing and business performance. As a key partner to senior leadership, you'll influence strategies to maximize user acquisition, retention, and overall client experience.
Key Job Responsibilities
- Collaborate Across Teams: Partner with marketing and business teams to develop measurement, testing, and analytics approaches for marketing initiatives.
- Drive Learning Agendas: Formulate and execute comprehensive learning agendas.
- Deliver Insights: Deploy analytics and research methods, creating campaign reports and executive summaries.
- Narrative Building: Deliver clear, written narratives using data to tell compelling stories and offer actionable recommendations.
- Enhance Reporting: Build reports and analytics tools to improve customer acquisition and retention measurement.
- Manage Projects: Program-manage cross-functional initiatives that require new data sources and enhancements to existing data infrastructure and analytics products.
- Support Data Solutions: Collaborate with analysts and data engineering teams to prioritize, QA, and release new data tables, metrics, and analytics solutions.
- Develop Talent: Coach and develop analysts to enhance their skills and performance.
The base salary range for this position is $103,000-$130,000. Actual base salaries vary based on skills, experience, and geographical location. In addition to base pay, Equitable provides compensation to reward performance with base salary increases, spot bonuses, and short-term incentive compensation opportunities. Eligibility for these programs depends on level and functional area of responsibility.
For eligible employees, Equitable provides a full range of benefits. This includes medical, dental, vision, a 401(k) plan, and paid time off. For detailed descriptions of these benefits, please reference the link below.
Equitable Pay and Benefits : Equitable Total Rewards Program
Required Qualifications
- Bachelor's degree in Business Analytics, Finance, Math, Statistics, Economics, or a related degree with an analytics and quantitative emphasis
- 10 years of related work experience analyzing data and delivering marketing and business insights
- 3 years people leadership experience, specifically managing analysts or data engineers
Preferred Qualifications
- Professional work experience in Financial Services or Insurance industry highly desired
- Hands on experience in strategic marketing, media, social media, website analysis, audience targeting tools, and vendors
- Experience with A/B testing, quantitative and qualitative tracking, and ad effectiveness research methodologies
- High proficiency in SQL, Python/R, and Tableau
- Experience with advanced analytics to run optimization and simulations
Skills
Problem Solver: A can-do attitude and creative problem-solving skills.
Collaborative Influencer: Ability to work in and influence across a highly matrixed, largely remote workforce. Highly collaborative, with proven ability to lead and influence others with confidence and emotional intelligence.
Strong Communicator: Strong communication and partnership skills; able to collaborate through complex problems with a diverse team across departments, organizational levels, and with external partners.
Business Acumen: Strong written and verbal communication skills with proven ability to translate analyses into business actions and quantified impact.
Project Management: Proven experience independently managing cross-functional projects, delivering results on tight timelines with minimal direction.
Attention to Detail: Superior attention to detail and proven ability to deliver data with integrity.
Diversity, Equity and Inclusion: Demonstrates a commitment to Diversity, Equity and Inclusion by treating everyone with respect and dignity, ensuring all voices are heard and advocating for change.
ABOUT EQUITABLE
At Equitable, we're a team of over ten thousand strong; committed to
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