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Business Development Manager

Brunswick Corporation
Fond du Lac, United Statesfull_timeVerifiedPosted 27 Jan 2025
💰 $138,000/yr($85,800/yr$138,000/yr)

About the role

Are you ready for what’s next?  

Come explore opportunities within Brunswick, a global marine leader committed to challenging conventions and innovating next-generation technologies that transform experiences on the water and beyond.  Brunswick believes “Next Never Rests™,” and we offer a variety of exciting careers and growth opportunities within united teams defining the future of marine recreation. 

Innovation is the heart of Brunswick.  See how your contributions will help transform vision into reality:

Position Overview:

Work for the undisputed leader in the Marine Industry! Mercury Marine, a Division of Brunswick, based in Wisconsin offers a unique, fun and rewarding work environment that fosters individual growth and rewards performance in the Marine segment of the recreational industry. Mercury’s work environment is fast-paced, competitive and high-energy. Under the direction and supervision of the Regional Business Director, the Business Development Manager (BDM) will manage and grow the entire Mercury Marine dealer network within his/her sales zone through building relationships with dealers, OEM’s, customers and developing strategic territory growth plans. The successful BDM will coach, consult, develop and grow sales volume, market share and profitability that meet the objectives of Mercury Marine. Additional responsibilities include: developing a strategy to service existing accounts, develop new business; monitor weekly reports and take action as needed including but not limited to dealer calls, dealer visits, physical inventory checks and/or other tactical activities; work in National, Regional and local boat shows; attend sales meetings; utilizing computer and CRM tools and generally manage customer accounts.  This role has consideration for future organizational growth and development opportunity. The selected candidate will live within the defined territory of responsibility. The territory includes California, Hawaii, Nevada, Utah, Arizona and New Mexico.

At Brunswick, we have passion for our work and a distinct ability to deliver. 

Essential Functions:

• Develop and maintain strong working relationships with existing Mercury Marine dealers, boat sales representatives and prospective new dealers.

• Outstanding commitment to the long-term development of Mercury dealers. Must exemplify a proven ability to coach, manage, consult, and grow sales with specific and measurable objectives. A strong business acumen is essential.

• Internal and external expert of customer, prospective, competitive and market intelligence information. The BDM represents the eyes and ears of the company.

• Must be comfortable in using data to discover opportunities

• Ability to then apply those findings into a discussion with our dealers that open their eyes to the opportunity

• Must be a skilled listener, mediator and negotiator while accomplishing goals and protecting interests.

• Have a proven track record of exceeding sales goals, market share goals and demonstrate an intense motivation to sell and grow market share.

• Develop sales strategies, techniques, tactics and training of product knowledge based on customer feedback and the market environment. Must be able to present key selling points, features and benefits while focusing on exceeding customer needs and expectations.

• Ability to travel to multiple Mercury dealers’ sales and service locations within the assigned territory. At least 60% overnight travel is required, more overnight travel during peak season.

• Communicate customer requirements and request support from other departments as necessary to assist in achieving established objectives. Must have strong cross-functional skills.

• Work jointly with assigned inside customer account representatives, service personnel and credit personnel to achieve territory sales goals.

• Attending Mercury sponsored events, boat-shows, open-houses and dealer events on the weekend is considered common.

Diversity of thought and experiences is fundamental when imagining the unimaginable. Certain skillsets/experiences are necessary; however, others can be developed along the way.

Required Qualifications:

• Must have at least a Bachelor's Degree in Business Management, Marketing or equivalent.

• Minimum 3 to 5 years of related business work experience within the Marine Industry, Recreational Industry or in the areas of Sales, Business or Marketing is preferred.

• Strong communication skills, both verbal and written, and the ability to effectively communicate cross-functionally.

• Proficient in Microsoft Office applications (including MS Word, MS Excel and MS Pow

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Company

Brunswick Corporation

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