Associate Director, Scientific Marketing - Ophthalmology
RegeneronAbout the role
The Associate Director of Scientific Marketing, Ophthalmology is a member of Regeneron’s ophthalmology commercial marketing team, with accountability to help develop the strategic direction for scientific strategy and medical education activities. Activities include synthesis of insights from market research and congresses to impact brand narrative evolution, peer-to-peer educational programming, and related material development. The role will also be responsible for driving strategic advisory boards and consulting engagements as appropriate. As a key member of the Ophthalmology marketing team and will report to the Senior Director, Scientific Marketing.
In this role, a typical day may include the following:
- Working closely with Sr. Director, marketing team members and agency partners, develop and complete a scientific marketing plan which supports the long-term vision of the products
- Collaborate with Scientific Marketing team to obtain and synthesize insights from market research, congresses, and KOL interactions, and apply findings to inform commercial strategy and execution.
- Build and manage relationships with KOLs, HCPs, and professional partners, including KOL engagement planning.
- Lead strategy for speaker bureau, including relevant and accurate content development
- Contribute to the evolution of scientific narratives and the brand strategy
- Develop scientific content for use across various media opportunities, in partnership with the marketing team
- Contribute to overarching brand and tactical planning, liaising with agency partners to drive Scientific Marketing portion
- Partner with Thought Leader Liaisons in driving speaker communications, optimizations, and engagements
- Coordinate the Annual Advisory Board Plan (AABP), including the development and execution of US commercial advisory boards to support brand strategy.
This role may be for you if you:
- You demonstrate a strong science background with experience in ophthalmology. Understanding and experience in Retina is a plus.
- You bring creativity, strategic capabilities, and ability to work effectively in complex, rapidly changing environments
- You have experience leading and developing medical education tactics, especially in biologics/high science products, and products with multiple indications (buy and bill experience an additional plus)
- You can develop and implement educational programs targeting HCPs and related key customer groups, including activities such as advisory boards and congress-related marketing activities
- You demonstrate strong interpersonal skills, including the ability to build alignment, inform, negotiate, and collaborate
- You are willing to travel up to 25-30% (including weekend travel as needed)
To be considered for this role, a minimum of 10 years professional experience in pharmaceutical marketing. Experience with pharmaceutical MLR processes is required. Lastly, we require you to be willing to work in a hybrid environment with a minimum of 4 days on-site at Sleepy Hollow, NY.
Does this sound like you? Apply now to take your first step towards living the Regeneron Way! We have an inclusive culture that provides comprehensive benefits, which vary by location. In the U.S., benefits may include health and wellness programs (including medical, dental, vision, life, and disability insurance), fitness centers, 401(k) company match, family support benefits, equity awards, annual bonuses, paid time off, and paid leaves (e.g., military and parental leave) for eligible employees at all levels! For additional information about Regeneron benefits in the US, please visit https://careers.regeneron.com/en/working-at-regeneron/total-rewards/. For other countries’ specific benefits, please speak to your recruiter.
Please be advised that at Regeneron, we believe we are most successful and work best when we are together. For that reason, many of Regeneron’s roles are required to be performed on-site. Please speak with your recruiter and hiring manager for more information about Regeneron’s on-site policy and expectations for your role and your location.
Regeneron is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion or belief (or lack thereof), sex, nationality, national or ethnic origin, civil status, age, citizenship status, membership of the Traveler community, sexual orientation, disability, genetic information, familial status, marital or registered civil partnership status, pregnancy or parental status, gender identity, gender reassignment, military or veteran status, or any other protected characteristic in accordance with applicable laws and regulations. The Company will also provide reasonable accommo
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