Director, Web & Digital Strategy

Company Description

Jitterbit is a leading data, application, and process workflow automation solution. Rooted in iPaaS and fueled by an ambitious vision, we integrate critical business processes to deliver the experiences and insights needed by enterprises of all sizes to accelerate their digital journey and future proof their business. Simply put, we power people to perform their best.

Jitterbit empowers business transformation by automating critical business processes for faster, more informed decision-making. Jitterbit is the only provider to seamlessly combine and simplify the power of integration, APIM, and no-code app creation to amplify the value of your tech stack and speed up your digital journey. Organizations worldwide rely on Jitterbit’s experience and expertise to help them save time and money, while creating exceptional experiences, now and into the future.

Job Description

Reporting directly to the CMO, this marketing leadership role will serve as a strategic owner of Jitterbit’s corporate website and related digital assets and platforms. This leader will build, own and execute the strategic roadmap for the corporate website, including the overall vision as it supports Jitterbit’s business objectives.

Responsibilities:

• Oversee the overall strategy for web and related digital properties, particularly for key audiences including customers, prospects, partners, etc.
• Implement strategies to map and grow key web KPIs, including traffic, sessions, lead conversion, SEO, etc.
• Collaborate cross-functionally with internal leaders across sales, product, support and engineering teams 
• Manage multiple and/or concurrent creative, web and digital agencies
• Drive web strategies as it relates to marketing campaigns, business announcements, product launches, competitive takeouts, etc. 
• Have overall responsibility of the website’s content, presentation and usability in addition to overall administration of content management system (CMS) processes and technology
• Manage project-planning processes (e.g., timeline, milestone tracking) in an agile environment or similar

Qualifications

Experience:

• Bachelor’s degree in a related field 
• 10-plus years of proven success in owning web strategy within corporate or high-tech environments 
• Excellent leadership, organizational and strategic planning skills
• Demonstrated understanding of web-related usability and accessibility standards
• Proven experience of web technologies, standards, tools, services and applications 
• Experience soliciting user, customer (installed base), partner and industry feedback
• Awareness of legislative requirements (e.g., Disability Discrimination, Data Protection and Freedom of Information)
• Proven understanding of federated search capabilities across multiple content sources
• Experience with analytical methods for data collection, analysis and application of results for the purpose of measuring and reporting business KPIs
• Strong cross-group communication and negotiation skills
• Strong knowledge in the areas of web adaptation and localization
• Detail-oriented and results-driven with a track record of managing large-scale projects to completion on time
• Ability to implement change management and communication plans
• Excellent written and verbal communication skills
• Experience and comfort presenting to senior and extended leadership teams

Highly Desirable:

• Experience in working with agile processes, tools and teams
• Experience with WordPress or similar CMS applications
• Experience in SaaS, tech or B2B a plus

Additional Information

What You’ll Get:

• Work for a growing leader within the Integration Platform as a Service (iPaaS) tech space
• Join a mission-driven company that is transforming the industry by changing the way customers use API creation within business-critical processes.
• Career development and mentorship
• A flexible, remote-friendly company with personality and heart