Senior Director of Membership

Description

Be the Strategic Force Behind Community Connection

The Summit Area YMCA is seeking a dynamic and data-driven leader to serve as our Senior Director of Membership. This position oversees membership operations across both the Summit and Berkeley Heights branches, managing a combined $5 million membership budget. As a senior leader, you will drive strategies that enhance member acquisition, engagement, and retention—ensuring our Y remains a welcoming and thriving center of community.

You Might Be the Right Fit If You…

• Are a strategic thinker who loves data and using it to forecast growth
• Bring strong leadership skills and enjoy coaching others to success
• Have a passion for hospitality and building strong member relationships
• Thrive in a fast-paced environment and enjoy setting and achieving goals
• Believe in the power of belonging and are committed to diversity and inclusion

Key Responsibilities:

• Develop and implement a multi-year membership growth and retention strategy aligned with association goals
• Utilize data, surveys, and market research to identify trends and drive informed decision-making
• Lead and mentor membership teams to deliver exceptional customer service and meet performance goals
• Oversee performance dashboards and KPIs including new joins, retention, satisfaction, and usage
• Standardize onboarding, engagement, and cancellation practices across branches
• Collaborate with program leaders to connect members with offerings that meet their interests
• Build community and corporate partnerships that increase visibility and member referrals
• Represent the YMCA at outreach events and lead community-based membership initiatives

Salary & Benefits

This full-time, exempt-level position generally works Monday–Friday during standard business hours, with occasional evening or weekend responsibilities. The Salary range for this position is $70,000 – $80,000 annually, based on experience.

The Summit Area YMCA offers a generous benefits package that includes subsidized medical, dental, vision, life, and long-term disability insurance. Paid time off for vacation, wellness, and holidays, Free YMCA family membership, discounts on YMCA programs and services (including childcare), Ongoing professional training and development and a 12% employer contribution to the YMCA retirement plan upon eligibility.

At the Summit Area YMCA, we are committed to equal opportunity employment regardless of gender, age, disability, ethnicity, sexual orientation, or religious affiliation. Our main purpose is to strengthen community. Every day, we work side-by-side with our neighbors to make sure that everyone can reach their full potential and we strive to live our cause with purpose every day. No matter who you are or where you’re from, we believe that we’re stronger when we come together.  

Requirements

• Bachelor’s degree in Business, Marketing, or related field or equivalent combination of education and experience. 
• Minimum 5 years of leadership experience in membership, customer service, or sales with a track record of meeting performance metrics.
• Strong analytical skills with the ability to synthesize data and make evidence-based decisions.
• Proficient in CRM systems, data reporting tools, and Microsoft Office Suite.
• Proven ability to lead teams, influence across departments, and manage complex projects.
• Excellent interpersonal, communication, and public speaking skills.
• Ability to relate effectively to diverse groups of people from all social and economic segments of the community. 

About the Summit Area YMCA:

We were founded as the Young Men's Christian Association in 1886, but today, we are The Y. Part of a world-class organization, we are one of the area’s leading nonprofits, that values, and is made stronger by, its diverse people. The Summit Area YMCA is committed to strengthening community by connecting all people to their potential, purpose, and each other. Working locally, we focus on empowering young people, improving health and well-being, and inspiring action in and across communities. By bringing together people from different backgrounds, perspectives, and generations, we ensure that we all have access to the opportunities, relationships, and resources necessary to learn, grow and thrive.