Account Manager
LiveIntentAbout the role
About the Job:
LiveIntent is looking for a self-motivated candidate to be a part of our Agency and Brand Sales team as an Account Manager. The Account Manager will collaborate closely with Account Executives and Sales Directors playing a key part in client communication, sales planning, campaign setup and reporting for Liveintent’s customers. This individual will immerse themselves in Liveintent’s platform capabilities, ad inventory, audience demographics, and strategic approaches, building their knowledge and shaping the success of our clients. In the role of Account Manager, this individual will find themselves wearing many hats. They'll have the unique opportunity to liaise with various departments, applying their understanding of the media and adtech industries and campaign strategies. Excellent prioritization skills will be necessary to ensure smooth operations.
Responsibilities:
- Collaborate on Request for Proposal (RFP) brainstorming sessions, working closely with Sales Marketing and Sales Lead to create strategic media plans and engaging pitch decks with attention to detail and deadlines
- Develop media plans with a budget under $75k, accompanied with marketing materials
- Gather all necessary materials for client meetings, internal discussions, proactive outreaches, and client requests
- Manage media plan entry into agency templates and ensure insertion orders (IOs) are meticulously checked and signed, coordinating any revisions with legal and tech teams
- Facilitate client communication during the pre-sale process, working with the Sales team to relay feedback to internal stakeholders regarding media plan revisions, specifications, production timelines, benchmarks, required assets, etc.
- Transition sold campaigns with precision to ensure nothing slips through, working closely with internal and external stakeholders for a seamless launch
- Take lead on Kantar brand study surveys, staying updated on new information and capabilities, and disseminating this knowledge to the Sales team
- Collaborate with Optimizers to ensure campaign success, including weekly pacing meetings for all accounts
- Attend client meetings, lunches, dinners, and events alongside the Account Executive to build robust client relationships
- Generate insightful wrap reports and campaign screenshots, in cooperation with Sales Marketing
- Keep abreast of industry trends, selecting and sharing the most relevant articles with the Sales team on a weekly basis
- Contribute actively to the development and understanding of ad product offerings, specifications, and operational capabilities
Qualifications:
- A minimum of 1 year of experience in account management, media planning, or a similar digital role
- Knowledgeable about digital brand advertising and email marketing
- Experience at a media publisher is a plus
- Highly organized with a keen eye for detail
- Analytical mindset that enjoys paying attention to the details
- Familiarity with Google Suite, Excel, and Salesforce - or the eagerness to become skilled in these tools
- Excellent research, oral and written communication skills, and proven history of following up in a timely manner
- Adaptable, capable of managing shifting priorities and dealing with ambiguity effectively
- Familiarity with GAM (DFP), DCM, Mediavisor, and other ad servers is advantageous
- Sound understanding of the programmatic advertising ecosystem a plus
- A strong desire to work hard, learn, and succeed - If you're eager to carve a career path in sales, this could be your ideal stepping stone.
At LiveIntent we've implemented a hybrid workplace policy. We have a beautiful office located at One World Trade Center! Frequency of coming into the office will depend on your role and team, however, we do not expect any role to require a 5 day in-office presence and we'll continue to hire outside of the NYC metro area for select roles.
We support employee health and wellness by providing:
- Comprehensive medical, dental and vision coverage through two different providers with many plans being offered with 100% premium coverage for individuals and families, along with access to our 24/7 telemedicine provider Eden Health
- 12 weeks of 100% paid parental leave from day one of employment for the birth or adoption of a child
- Flexible PTO - We believe that time off to rest and recharge is important to all our employees and benefits everyone
- Summer Fridays
- Access to BetterUp Care which focuses on the importance of mental fitness by providing confidential coaching and support to help build resilience and sustain well-being as we all navigate the ups and downs of life
- Monthly wellness e
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