Marketing Coordinator, North America

** This role is open those based in or electing to relocate to Steer’s Sacramento office (Contact us | Steer (steergroup.com)**

About Steer

We are Steer and we help people, places and economies thrive. Steer is a global employee-owned business consultancy specializing in transportation, cities and infrastructure, with over 460 staff in 24 offices around the world.

We have an enduring commitment to generate success for our clients, for ourselves and for the communities which we support. A commitment that ultimately improves the way people live, work and travel.

At Steer North America, our consultants work to improve the outlook of our region, ensuring that our clients keep social and environmental impact in mind as they conduct their operations. We believe that actions speak louder than words, and therefore have annual measurable targets across all social impact areas, particularly DEI and sustainability. We have also committed to successfully operate as a Net Zero Carbon company by 2025, participating in the UN’s Global Compact.

For further information on Steer, please take a moment to review our website.

About the role

Steer is looking for a creative professional to fill our Marketing Coordinator, North America position. The Marketing Coordinator, North America will be an integral member of our expanding team and will provide support and assistance in growing our North American business. This newly created position is multi-faceted, challenging, and perfect for someone with a keen sense of design. The role will involve creating video and photography content library to support our growth in North America while working closely with our Senior Marketing Manager on assigned marketing tasks to execute our annual plan for the region.

If this sounds like your perfect role, we would love to hear from you.

This person will be a contributing member of Steer’s North American/International Business Delivery Group, which is comprised of finance, human resources, marketing, legal, L&D, recruitment, facilities, and IT experts. In combination, these disciplines provide us with the breadth and depth to deliver integrated and innovative solutions to the organization.

Our Marketing team brings together a mix of international experts from all backgrounds. We combine our understanding of people, context and function to deliver innovative solutions which helps to make Steer successful.

Requirements

Key responsibilities

• Lead the creation of our video content library for North American by creating, editing, and posting engaging video content on multiple online platforms
• Create an annual video content calendar that ties into our strategic growth plans for North America
• Provide monthly analytics reporting for the region
• Lead photography shooting schedules for the business in North America
• Collaborate with cross-functional teams on the creation of video scripts that align with our overall digital marketing strategy and brand guidelines
• Handle video and photography production tasks, such as setting up video session lighting, audio mixing, and sound enhancements
• Ensure proper tagging, description, classification, and captioning of all video content
• Keep abreast of new and emerging video production trends and marketing best practices

Other assigned responsibilities

• Contributes content to the social media content calendar and helps with developing internal and external communications
• Assists in developing marketing materials including copy, layout, and design elements for brochures, collateral, and promotional materials.
• Provides support in planning for our ongoing series of thought leadership webinars and podcasts
• Monitors annual conference planner to ensure consultants marketing needs are supported
• Develops familiarity with and knowledge of local markets and clients and supporting other business development needs of the firm regionwide

Software proficiencies

• Strong understanding of Microsoft Office 365 suite
• Skilled in Adobe Creative Suite: specifically in video production tools.
• Proficiency with Google Analytics and web analysis tools.
• Knowledge of Drupal or similar CMS software.
• Previous experience utilizing CRM systems such as Salesforce, HubSpot, etc.

Education, experience, and skills

• Post-secondary degree in Marketing, Communications, Video Production, or an equivalent level of experience.
• 3-5 years of experience in a Marketin