Senior Brand Marketing Manager (Seattle's Best Coffee & NESCAFÉ)

The Nestlé Professional Solutions at Nestlé USA leverages its position as the world's largest food and beverage company to bring brands that you enjoy in your home, to other areas of your life such as the workplace, restaurants, hotels, and your neighborhood College or University. Our portfolio of products and solutions includes beloved brands such as Stouffer's, Coffee mate, Nescafé, and Starbucks. With our extensive networks and industry knowledge, we offer unparalleled support and guidance to foodservice operators, ensuring their success in a competitive market. We strive to contribute to a healthier future by providing the finest ingredients and operational knowledge to every type of foodservice operation. The strength of our trusted brands is supported by a team of skilled professionals who are dedicated to deepening their industry experience. Our team of culinary experts and skilled product developers partner closely with foodservice professionals to generate creative, branded food and beverage solutions that address a wide variety of needs. Our employees thrive on opportunities to grow and develop within the food-service industry, ensuring that we are always at the forefront of industry trends and innovations.

 
This position is not eligible for Visa Sponsorship.

 

 

As a Senior Manager, Brand Marketing (Seattle's Best Coffee & NESCAFÉ), you will act as a business owner for your portfolio, driving strategy and execution to deliver profitable growth across foodservice channels. This role combines brand marketing expertise with general management responsibilities, including P&L ownership, channel strategy, and operational excellence. You will leverage insights to optimize end-to-end performance, lead innovation, and create value for operators, distributors, and brokers. In collaboration with cross-functional teams including Sales, Operations, and Finance, you will ensure executional excellence of our annual business plans.

 

Key Responsibilities

 

Customer & Channel Intimacy

• Develop a deep understanding of operator needs, distributor dynamics, and foodservice trends to inform strategy.
• Translate insights into actionable programs that drive operator engagement and distributor alignment.
• Build strong relationships with key foodservice stakeholders to influence purchase decisions and loyalty.

 

Business Ownership

• Full P&L accountability for assigned portfolio; deliver revenue, profit, and share targets.
• Lead monthly business reviews, forecasting, and demand planning to ensure supply continuity and mitigate risk.
• Drive strategic revenue management (pricing, trade spend, pack architecture) to maximize profitability.
• Partner with Supply Chain and Procurement on sourcing strategies and manufacturing capabilities.

 

Portfolio & Innovation Leadership

• Own the foodservice product portfolio strategy, including innovation and renovation aligned to operator needs.
• Collaborate with Culinary and R&D to develop solutions that deliver superior taste, operational efficiency, and value.
• Manage packaging and formulation changes to meet regulatory and customer requirements.

 

Commercial Excellence

• Partner with Sales and Broker teams to execute marketing and trade programs across distributor and operator channels.
• Develop and implement annual commercial plans that integrate product, pricing, placement, and promotion.
• Analyze promotional effectiveness and recommend optimizations to improve ROI.
• Lead Integrated Commercial Planning (ICP) process to align cross-functional teams on execution priorities.

 

Leadership & Talent Development

• Inspire and lead cross-functional teams and agency partners to deliver high-performance results.
• Coach and develop direct reports; foster a culture of collaboration, accountability, and continuous improvement.
• Drive diversity and inclusion in talent recruitment and development.

 

Qualifications

• Bachelor’s degree in Marketing, Business, or related field; MBA preferred.
• 5+ years in foodservice marketing, brand management, or general management roles.
• Strong P&L management experience a