Partner Marketing, Senior Manager

TL;DR Kharon is seeking a full-time, Partner Marketing, Senior Manager based in New York City or Washington D.C. as this is a hybrid role and requires in-office attendance. 

Responsibilities: 

• Develop cohesive, comprehensive, and long-range marketing plans with key partners, aligning with broader marketing objectives to support mutual growth.

• Develop targeted partner marketing strategies that reach key customer segments by industry, region, or persona, aligning efforts with specific growth opportunities.

• Design and execute a variety of partner marketing programs, including co-branded events, webinars, content creation, collateral development, and social media campaigns to maximize partner visibility and engagement.

• Drive and optimize partner marketing initiatives with a strong emphasis on generating net-new leads and expanding pipeline opportunities.

• Track, report, and analyze the impact of partner marketing efforts on lead generation, pipeline development, and revenue, refining strategies for maximum ROI.

• Cultivate and nurture relationships within our partner network, strengthening high-performing joint marketing initiatives and establishing new, impactful collaborations.

• Support the creation of enablement materials and training to equip partners with the knowledge and tools needed to effectively promote our solutions.

• Manage a multi-faceted partner ecosystem across technology, professional services, and industry associations, tailoring strategies to align with each partner's unique capabilities and market reach.

• Demonstrated experience driving global partner marketing activities across North America, UK/EU, and APAC, with the ability to adapt strategies to regional market needs, compliance requirements, and cultural preferences.

• Work closely with sales and other marketing functions, leveraging insights and resources across teams to maximize partner marketing impact.

• Utilize the partner ecosystem to support critical marketing goals, including regional growth targets, targeted use case campaigns, and enhancing SEO rankings through partner collaboration.

• Oversee partner marketing budgets and allocate resources effectively, ensuring efficient use to meet strategic goals.

Qualifications: 

• 8-12 years of experience in partner marketing or related roles, with a strong track record in building and executing impactful partner programs.

• Proven expertise in driving net-new lead generation and tracking partner marketing contributions to pipeline and revenue.

• Deep understanding of navigating complex partner ecosystems, including technology, professional services, and industry associations.

• Highly autonomous and accountable, with the ability to work collaboratively across teams and build strong relationships with partners and sales.

• Strong analytical skills, with experience in measuring, reporting, and optimizing partner program performance.

• Excellent communication and project management skills, with the ability to manage multiple initiatives simultaneously.

Kharon is a highly disruptive and incredibly innovative organization that navigates risk at the intersection of global security threats + international commerce.

What does that mean? Great question.

Operating at the nexus of global security, Kharon is on a mission to revolutionize the current landscape. We take really complex data as it relates to global security and empower our clients to not only understand the risk associated with their potential business relationships but to operationalize that data so that they can make the best and most informed decisions possible. From financial crimes and sanctions to export controls and threat identifications, our tools optimize protection against the types of risks that could otherwise be incredibly dangerous and excessively costly to any business. Serving many of today’s leading global financial and multinational institutions, Kharon products are the most powerful in the space with a precision and depth that is absolutely unparalleled. 

When you look at any major global crisis event, we’re providing intelligence that’s at the heart of those circumstances. We connect the dots in a way that’s meaningful. Now, we’re experiencing unprecedented growth. As the world continues to evolve in complexity, so too does the demand for our products. Given the significance of our work and the increasing global reliance on our insights, we are looking for a Director of Growth Marketing to join us as we work to shape the way businesses perceive and navigate global risks. 

Reporting to the Director of Marketing, we are