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High Tech Industry Marketing Director

Propelsoftware
Bay Area, Bay Areafull_timePosted 10 Mar 2026

About the role

COMPANY
Propel Software transforms the way product companies work. Our product value management platform connects commercial and product teams to optimize decision making, drive process efficiencies, and engage customers with compelling products and experiences. Propel has a proven track record of improving product quality, speeding time to revenue and profit, and improving customer satisfaction. Recognized as a Deloitte Technology Fast 500 winner and one of Fortune’s Most Innovative Companies in America, Propel is built on Salesforce and drives product success for hyper growth startups, corporate pioneers, and Fortune 500 leaders in the high tech, medtech and consumer goods industries.
 
ROLE
As Industry Product Marketing Director (High Tech), you’ll lead Propel’s market strategy and go-to-market approach for the high technology sector. Reporting to the VP of Product Marketing, you’ll be the industry voice and storyteller—translating market trends, customer needs, and Propel’s capabilities into clear positioning, messaging, and field enablement that drives growth. 
 
You’ll partner with Product, Sales, Demand Gen, and Executive Leadership to build a differentiated point of view on the challenges facing high tech manufacturers (digital transformation, product complexity, supply chain resilience, quality/compliance, and AI-driven innovation) and ensure our story resonates with executive buyers across engineering, product, quality, supply chain, and commercial teams.

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Company

Propelsoftware

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