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Director of Housekeeping

Sunrise Senior Living
Fort Belvoir, United Statesfull_timeVerifiedPosted 31 Mar 2026

About the role

 

When you join Sunrise Senior Living, you will be able to use your unique skills to empower residents to live longer, healthier, and happier lives. Not only will you build meaningful relationships with residents, their families, and team members alike, you will also gain joy in serving others and deep fulfillment in your work. Explore how you can follow your passions and shed light on meaningful ways to serve, grow, and shine together.

 

Sunrise Senior Living was again certified as a Great Place to Work® by Activated Insights. This is the 8th time Sunrise has received this top culture and workplace designation, highlighting the special place Sunrise is to be a part of.

COMMUNITY NAME

The Fairfax

Job ID

2026-239986

JOB OVERVIEW

The Director of Housekeeping is responsible for providing overall leadership and management of the housekeeping and laundry operations. The primary responsibility includes maintaining a clean, safe, comfortable and inviting environment for residents, guests and team members throughout the community. Responsible for planning, organizing, directing and leading overall housekeeping and laundry operations and services in accordance with federal, state, local laws and Sunrise Senior Living quality service standards.

RESPONSIBILITIES & QUALIFICATIONS

 

 

Essential Duties

As a part of the Sunrise team, supporting our Mission, Principles of Service and Core Values is a fundamental part of this job. Our foundational belief is the sacred value of human life. The unique responsibilities for this role include but are not limited to the essential functions listed as follows:

  • Leads the Integrated Marketing Manager team (8 directs) to ensure appropriate field support for sales teams with responsibilities including:
    • Develops, implements, and advances Sunrise’s multi-channel marketing strategy and brand development/positioning/messaging for Comp and New Development communities.
    • Partners with regional Operations and Sales leaders in the development and execution of overall marketing campaigns and budgeting to achieve annual community and portfolio-level KPIs.
    • Develops omnichannel hyperlocal, regional, and enterprise-level brand/marketing campaigns and customer acquisition programs.
    • Collaborates with Marketing Automation and NSRC teams to develop customer journey mapping strategies designed to optimize renter journey and online conversions.
  • Develops and oversees all New Development marketing campaigns, budgets, and vendor selection, and participates in the annual budget process in partnership with key ownership groups and Sales, Marketing and Operations leadership to ensure adequate allocation in alignment with KPIs.
  • Oversees strategic marketing plans and execution for legacy communities under regional leaders. Mentors, guides, and develops IMM team members in the management of their individual portfolios.
  • Leads efforts on all national campaigns in collaboration with other marketing leaders and key internal stakeholders to ensure alignment, execution, and performance-tracking.
  • In alignment with key organizational goals and initiatives, develops marketing strategy briefs and annual/seasonal plans designed to meet marketing goals and KPIs, and reports regularly on progress against goals to various ownership groups and Sunrise leadership.
  • Identifies customer and campaign performance insights to create marketing strategies and campaigns that engage communities, prospective residents, and families, and elevate Sunrise’s mission, brand, and products.
  • Collaborates with digital marketing team on top of funnel campaign development and execution, digital experience, and brand implementation for SSL.com and community websites.
  • Serves as a steward of Sunrise’s portfolio of brands, ensuring all channels execute content in alignment with brand vision and standards.
  • Establishes collaborative relationships within Marketing, Communications and Customer Experience teams, with cross-functional leaders, and SMEs across Data and Analytics, Media, Creative, Social, IT, Sales, Operations, and Care.
  • Partners with cross-functional leaders to identify and drive opportunity growth for brands, products, and key markets through strategic, multi-channel marketing plans.
  • Effectively manages relationships with external marketing agencies, vendors, and partners.
  • Identifies areas of opportunity for innovation and collaboration with and influences cross-functional teams and senior and executive-level leaders.
  • Develops new ways of working and problem solving and implements new processes and tools for productivity.
  • Designs and delivers marketing modules for the following internal training courses: Introduction to Marketing, ED Basic

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Company

Sunrise Senior Living

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