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Digital Marketing Specialist - Communications

Pima County
United Statesfull_timeVerifiedPosted 19 Sept 2025
💰 $75,774/yr($54,142/yr$75,774/yr)

About the role

Job Description Summary

Department - Communications and Graphic Services

Job Description

OPEN UNTIL FILLED

Job Type: Unclassified 

Job Classification: 1513 - Communications Specialist

Salary Grade: 11

 

Pay Range

Hiring Range: $54,142 - $64,958 Annually 

Pay Range: $54,142 - $75,774 Annually 

 

Range Explanation: 

  • Hiring Range is an estimate of where you can receive an offer. The actual salary offer will carefully consider a wide range of factors, including your skills, qualifications, experience, education, licenses, training, and internal equity.,  

  • Pay Range is the entire compensation range for the position. 

The first review of applications will be on 10/03/2025.

Social media and digital marketing are the tip of the spear in Pima County’s communications, marketing, and outreach efforts. This position is unofficially titled Digital Marketing Specialist, and the successful candidate will serve as the bedrock of successful social media and digital marketing strategies. Besides a good understanding of institutional use of social media and the internet to convey important messages, a successful candidate will have strong attention to detail, be extremely organized, be able to manage multiple tasks every day, be deadline-oriented, and have a willingness to adapt and meet the needs of communications campaigns as they arise. This job is about managing the details of communications and marketing – scheduling hundreds of social posts a month, tracking and analyzing social and digital data, keeping up with invoicing and billing data, and entering financial data in county accounting systems. A successful candidate will also have experience to fill in or assist with social campaign content development as needed.

This classification is in the unclassified service and is exempt from the Pima County Merit System Rules.

Essential Functions:

As defined under the Americans with Disabilities Act, this classification may include any of the following tasks, knowledge, skills, and other characteristics. This list is ILLUSTRATIVE ONLY and is not a comprehensive listing of all functions and tasks performed by incumbents of this class. Work assignments may vary depending on the department’s need and will be communicated to the application or incumbent by the supervisor.

  • Writes content for all Office communications and marketing materials, including but not limited to: press releases, newsletter articles and feature stories, advertising content and slogans, webpages, social media posts, fliers, posters, and other collateral materials;

  • Serves as secondary contact between the Communications Office and assigned client departments or within an Elected Official's office and develops relationships with departmental staff and an understanding of the department's communications and marketing needs and goals;

  • Maintains an awareness of the status of current or planned projects for the assigned departments and acts as a secondary monitor of work quality and progress completion;

  • Analyzes issues and generates story ideas for the approval of the client department;

  • Acts as an advocate for the client department's interests or Elected Official with the Communications Office and acts as a Communications Office advocate with the client department;

  • Researches and gathers information from various sources within County government to compose article

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Company

Pima County

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