Associate Director, AI Literacy and Go-to-Market (GTM) Lead

Career Category

Information Systems

Job Description

Join Amgen’s Mission of Serving Patients

At Amgen, if you feel like you’re part of something bigger, it’s because you are. Our shared mission—to serve patients living with serious illnesses—drives all that we do.

Since 1980, we’ve helped pioneer the world of biotech in our fight against the world’s toughest diseases. With our focus on four therapeutic areas –Oncology, Inflammation, General Medicine, and Rare Disease– we reach millions of patients each year. As a member of the Amgen team, you’ll help make a lasting impact on the lives of patients as we research, manufacture, and deliver innovative medicines to help people live longer, fuller happier lives.

Our award-winning culture is collaborative, innovative, and science based. If you have a passion for challenges and the opportunities that lay within them, you’ll thrive as part of the Amgen team. Join us and transform the lives of patients while transforming your career.

Associate Director, AI&D Engagement and Go-to-Market (GTM) Lead

What you will do

Let’s do this. Let’s change the world. In this vital role you will create and own the go-to-market playbook and plan for the AI product organization. Increase AI fluency and readiness, measured via engagement metrics, feedback, and adoption rates by building robust, scalable education and training programs tailored to senior leadership and broader teams.

Responsibilities:

• AI Literacy: Drive AI literacy initiatives across Amgen, with an initial focus on senior executives
• Establish a culture of AI readiness and continuous learning across the organization
• Cross-Functional Collaboration: Collaborate with product, technology, and product teams to align educational programs and GTM strategies with business goals
• Change Enablement: Influence cultural transformation by designing communication and engagement strategies that drive organizational alignment on AI initiatives
• GTM Strategy: Lead the development and execution of AI&D’s go-to-market (GTM) strategy playbook for products, ensuring alignment with business objectives and market demands
• Education & Engagement Program Design: Develop tailored AI literacy programs and training modules for senior leadership and key stakeholders
• Organize and execute high-impact events (e.g., AI Symposiums, Demo Days, Hackathons) to foster community engagement
• GTM Playbook Development: Create a comprehensive, scalable GTM playbook that standardizes the approach for launching AI and Data products
• Work closely with AI&D teams to iterate and refine GTM strategies based on market feedback and performance metrics.
• Stakeholder Engagement: Engage with cross-functional teams to ensure cohesive messaging and clear articulation of AI's value across the organization
• Serve as the primary liaison for external vendors and subject matter experts in education and change management.
• Talent & Workforce Planning: Identify and recruit top talent (internal and external) to build a lean but effective Community Engagement and Education team
• Develop talent development initiatives to support upskilling and retention of team members.
• Performance Monitoring & Reporting: Track and report on the effectiveness of education programs and GTM initiatives
• Leverage data-driven insights to continuously optimize strategies and program

What we expect of you

We are all different, yet we all use our unique contributions to serve patients. The AI professional we seek is a leader with these qualifications.

Basic Qualifications:

Doctorate degree and 3 years of Information technology or Go to Market experience

Or

Master’s degree and 7 years of Information technology or Go to Market experience

Or

Bachelor’s degree and 9 years of Information technology or Go to Market experience

Or

Associate’s degree and 12 years of Information technology or Go to Market experience

Or

High school diploma / GED and 14 years of Information technology or Go to Market experience

In addition to meeting at least one of the above requirements, you must have a minimum of 3 years experience directly managing people and/or leadership experience leading teams, projects, programs, or directing the allocation or resources. Your managerial experience may run concurrently with the required technical experience referenced above

Preferred Qualifications:

• Professional Experience:8+ years of experience in community engagement, technology education, or GTM strategy roles.
• Consistent track record of designing and implementing successful education or GTM strategies, prefer