Global Commercial Strategy (GCS): Senior Manager, Lyme

Why Patients Need You

Everything we do, every day, is driven by an unwavering commitment to the patients, healthcare providers, and customers who depend on us. In Global Commercial Strategy (GCS), we translate science of R&D into value for patients and Pfizer — from early development through launch, growth, and LOE lifecycle. GCS serves as the strategic engine and commercial voice across the asset lifecycle — shaping asset positioning and evidence generation, leading global launches, and driving sustained access and brand performance through market and payer insights, broad access, & commercial rigor. We take pride in shaping how innovative medicines reach the people who need them most, and ensuring they are accessible, understood, and valued across every market. Our success is anchored in the following Pfizer Blueprint values: Science, Technology, Transformation and Colleagues. Whether you are defining strategy, managing brands at different lifecycle, or building the capabilities that power our commercial engine, your work directly shapes patient outcomes and the long-term success of Pfizer's portfolio.

Role Summary:

The Senior Manager, Lyme is an individual contributor role within the Global Commercial Strategy organization, reporting to the Global Commercial Lead (GCL), Lyme. This role is responsible for supporting HCP strategy, core content deliverables, and congress/MedEd strategy and execution for Lyme, with a focus on advancing high-quality pre-launch and launch-readiness workstreams.

Lyme disease is a systemic infection caused by Borrelia burgdorferi bacteria transmitted by infected Ixodes ticks and is considered the most common vector-borne illness in the Northern Hemisphere. Early symptoms can be overlooked or misinterpreted, and untreated disease may lead to serious complications. As the geographic footprint of Lyme disease widens and the medical need for vaccination increases, this role will help build clear HCP-facing strategy, education, and content that support readiness for potential future vaccination against Lyme disease.

The Senior Manager will help drive Lyme launch readiness by leading HCP campaign execution, core content development, promotional review and message pull-through across unbranded and branded workstreams. This role will serve as a key connector across HCP, consumer, global, regional, agency and cross-functional partners (including Medical, Legal, IIS, and US and International Commercial teams) to ensure Lyme launch materials are strategically aligned, evidence-based, compliant and ready for market activation. This colleague will bring strong project discipline, customer orientation, and comfort operating in an evolving launch environment.

Responsibilities:

HCP Strategy and Launch Readiness:

· Support development and execution of HCP strategy for Lyme, including priority customer segments, key behavioral objectives, and strategic messaging needs.

· Synthesize HCP insights, market dynamics, competitive considerations, and disease education needs into clear strategic implications and action plans.

· Partner with the GCL, Lyme, and cross-functional colleagues to support launch-readiness planning and ensure HCP workstreams are aligned to overall brand strategy.

· Help identify barriers and opportunities related to Lyme prevention and vaccination readiness, including customer education, workflow considerations, and market adoption dynamics.

· Develop clear, executive-ready materials that communicate HCP strategy, workstream progress, risks, decisions, and implications for the Lyme brand.

Core Content Deliverables:

· Lead pull-through of the Lyme HCP launch strategy across unbranded and branded campaign development, core messaging and promotional content.

· Translate established brand positioning, segmentation, customer insights and medical/legal/regulatory guidance into clear, compelling content briefs and HCP-facing materials.

· Coordinate with agency partners and internal stakeholders to manage content development timelines, review cycles, dependencies, and approvals.

· Support consistency of messaging across core materials, HCP education, field-facing resources, and other launch-readiness deliverables.

· Apply established content standards, review processes, and compliant ways of working to deliver high-quality outputs with speed and discipline.

Congress and MedEd Strategy and Execution:

· Support congress and MedEd strategy and execution for Lyme, including planning inputs, content needs, timelines, and cross-functional coordination.

· Partner with Medical, Legal, Regulatory, and agency partners to support development of congress and MedEd materials aligned to brand priorities and approved guidanc